1. Blue Wave’s Content
Syndication and
Monetization Solution
End to End Content Syndication and Monetization for Your Valuable Media
Blue Wave Media’s Syndication and Monetization Platform is a comprehensive, easy to use, massively
scalable solution which empowers your organization to deliver rich content to Internet-connected
devices easily, affordably, and with minimal overhead. From application development to cloud storage
and delivery, we have simplified the game. Start a new revenue stream for your content today.

2. Content Syndication and
Monetization Solution
Blue Wave’s Content Syndication and Monetization Solution
sets a new standard for simplicity, management, reporting, and
monetization. We’ve raised the bar…again.
Blue Wave Media’s Content Syndication and Monetization Solution is a unique offering which
gets your valuable content to IP-connected devices worldwide simply, affordably, and with
minimal management overhead. By supporting multiple monetization options, how you choose
to make money with your content is entirely up to you. Whether delivering to mobile devices,
laptops, or IPTVs, if it’s connected to the Internet, we can get your content to it.
Blue Wave collaborated with content partners, vendors, studios, and OEM solution providers to
solve the challenges associated with rich media content delivery. We offer a single-source
portal through which we are able to build your application, publish your content, and monetize
it – all from a single, easy to use interface. Our advanced suite of tools allows you to watch
your content statistics, monitor performance, and change monetization options rapidly to
maximize your earnings and fully exploit your content.
Blue Wave is a company founded on unwavering principles, strong work ethics, and dedication
to our clients. Outstanding customer support is what we’re all about.
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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3. Content Syndication and
Monetization Solution
Application Development
It all begins with application development. Blue Wave’s team of outstanding app design specialists will
work with you to design a captivating, intuitive application. Your app is the first thing your end users will
see, and we believe in “best foot forward” mentality. Working together with you, our designs typically
integrate artwork and concepts of
your choosing, along with tried and
true design guidelines and best
Our app designers are
practices to create a stellar revenue-
generating app. experts at integrating the
creative with the functional.
Not only will your app be built to your
specifications, it will be on all relevant
platforms from day one. Our
advanced design tools let us build an
app and deploy it to multiple
platforms with a single click. This
amounts to continuity between
platforms. No longer will your IOS
look different from your Android app.
Plus, our advanced Content
Management Solution provides single-source feeds for your content. This means the application
structure, data, images, and actual media are all identical in appearance across platforms. This is key to
protecting your valuable brand and maintaining consistency across the marketplace. Should you choose
to add additional content (we have an interface which allows you to do just that) or move/change
existing content or structure, you can rest assured you change it in ONE place and it is reflected in all
published platforms. We offer single-point management of your rich content – without writing a single
line of code – AND without requiring republication of your app. That’s brilliant. That’s Blue Wave.
We also offer all relevant social media integration, along with a plethora of other engagement options
to build loyalty and spread the word about your content.
Media Delivery
Our delivery solution makes digital media delivery simple to implement and provides massive scalability.
Our Publish Once, Play Anywhere embedded technology allows you to upload content once, transcode it
once, and deliver it to any IP-connected device via its native player…all
from a single URL.
We support subscription, download to own, ad-supported, and other
less-common monetization models, as well as hybrid models which
leverage two or more monetization methods to maximize your profit and
most effectively engage your target market.
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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4. Content Syndication and
Monetization Solution
Storage
Blue Wave dug in and assessed EVERY component required to effect quality media delivery. Along with
assessing delivery methods, we had to analyze other ancillary services which support our clients’ needs.
Once media is transcoded to our delivery service and ready for consumption, it is effectively “in the
cloud”; however, many of our clients lack centralized,
redundant storage of their valuable media assets. With
Blue Wave’s Solution, you will enjoy not only “stored for
delivery” services, but general storage in a separate
instance of our cloud as well. Our primary storage
solution stores your files “as uploaded” prior to
transcoding. A copy of your raw media is stored securely
and ready for transcoding. How many application
development and deployment services offer this type of
convenience, reliability, ease of use and management?
We maintain your media “as-is” prior to submission for
transcoding. Think of it as an off-site backup. You
manage your uploads and storage, or we can do it for
you. Putting your media library in our cloud makes it Storage security extends beyond theft. Brand
readily available for transcoding while eliminating the integrity, reputation, and business continuity
cost and complexity of constant capacity planning,
are all factors in choosing a solution.
security management, and upgrades to your existing
storage systems. Whether ripping DVDs or uploading from your PC, know that your media will be safe in
the cloud. If your intent is to use Blue Wave’s Cloud storage as a primary media storage solution, check
with our technical sales staff to explore security, redundancy, and availability options.
Content Management and Delivery
Our Content Delivery Network (CDN) layer integrates the largest delivery network on the planet –
comprised of over 100,000 globally distributed servers – to ensure your content is delivered effectively,
efficiently, and with the quality you expect. Network latency, congestion,
and packet loss can have a dramatic impact on media delivery. By
leveraging thousands of edge servers, content is served “more locally” and
the delivery infrastructure is dynamically managed to compensate for high-
traffic hot spots and failures. Stuttering video and failures to load can
quickly spell the end of any application and harm your brand, regardless of
appearance or content quality. Our uncompromising delivery solution
ensures your rich content is delivered with optimal quality and performance under all circumstances.
Reach, scale, and availability are all important features every CDN should offer. Our CDN is specifically
optimized for media content and reaches and scales based on intelligent balancing and delivery.
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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5. Content Syndication and
Monetization Solution
Monetization
Whether you’re monetizing content or promoting additional products or services, our Platform allows
dynamic ad insertion anywhere in the stream on the fly. Blue Wave’s solution also supports the
continually expanding UltraViolet services which
provide access to premium content via any device.
It’s not enough to just publish content – maximizing
profit and establishing a solid revenue model is
important to the ongoing success of your brand and
improving your bottom line.
Download to own, subscriptions, and pay per view
models are also supported. Use the respective
Choose monetization options suited to your
stores’ methodology of handling those events, or
application objectives. Blue Wave’s Platform
refer to an external site of your own – we support
supports all major monetization options.
virtually all relevant monetization models and offer a
full-featured integrated paywall as part of our integrated solution. Our expert analysts can assist in
evaluating your content and choosing realistic, real-world monetization models which best support your
goals.
Blue Wave applications are currently streaming rich content 24 hours a day, 7 days a week to over 200
countries on over 400 different devices.
Reporting and Monitoring
Application performance is an important part of assessing campaigns and impact of a given application.
Our reporting solution offers deep insight into revenue generation, geographical and demographical
statistics, application performance, and user engagement. It’s not enough to
know how many people downloaded your app. You should know how many
continue to use it, how many don’t, and why.
Server-side insight allows you to change strategy on the fly, and our advanced
reporting tools allow you to see exactly what is happening at any given time.
Knowing how an application is performing across multiple platforms gives you a
competitive edge in the connected device market and gives you the power to change a campaign or
content on the fly to accommodate strategic changes and the evolving connected device marketplace.
Flexibility is an important part of any reporting solution. Blue Wave offers powerful tools to provide
your organization with deep insight, and all data is exportable to your own management and financial
systems. Use our built-in tools to extract the data with the parameters and format of your choosing.
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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6. Content Syndication and
Monetization Solution
Content Ingestion
Where content is already accessible on client servers, the Blue Wave platform can easily and quickly
ingest it for distribution. This allows ready content management and updates with single point
publishing to all mobile and IPTV platforms. Content may be ingested from remote
locations and quickly transcoded to the media delivery platform for immediate
distribution and monetization.
For clients with stand-alone content (MP4, DVD masters, et al), the Blue Wave Media
platform provides an easy to use web interface for uploading and managing client
content. Content can also be pre-loaded for future distribution and activated at a later
date. The Content Ingestion engine is also equipped with a robust batch upload utility capable of
ingesting entire libraries automatically.
Pricing
Blue Wave’s Platform is licensed to clients via usage-based and revenue sharing models. Fees for usage-
based agreements fall into three simple categories: Storage, transcoding, and streaming. For most
clients, the primary expense is streaming/platform usage. As usage increases, per-hour costs decrease
on a fixed schedule. Blue Wave leverages its economy of scale attained by aggregation of clients and
content partners to reduce costs. As a result, we offer superior
service at extremely competitive pricing – all on one invoice –
with one phone number to call when you need assistance or
have general questions. No finger-pointing, no blaming. If there
is a problem, we handle it.
Revenue sharing models leverage advertising revenue to support
application distribution and content streaming. Generally, Blue
Wave will publish the app and retain a share of advertising
earnings, passing along the remainder to your organization.
Each contract comes with an attached Fee Schedule which
outlines ALL fees and costs associated with doing business with
Blue Wave. There are never any hidden charges or gimmicks. Blue Wave treats clients as
Our pricing model was designed similarly to the rest of our partners, constantly soliciting
platform – based on input and recommendations from our input and feedback to ensure our
content, studio, and OEM partners. As part of the Blue Wave solution meets tomorrow’s
client group, your organization will have direct access to our needs today.
development group and be a part of the future of our Platform’s
evolution. We view clients as partners and continually strive to build the necessary tools and
functionality to stay ahead in this very competitive marketplace.
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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7. Content Syndication and
Monetization Solution
Summary
Blue Wave’s Platform allows content owners of any size to rapidly and inexpensively get their content
into the hands of consumers and start earning revenue. Our flexible pricing models put control of your
mobile strategy completely in your hands. We have brought best-of-breed technologies under one
common umbrella and leveraged our economy of scale to provide excellent pricing and outstanding
customer service. We are first and foremost a delivery solution – facilitating direct to consumer
endeavors and outstanding media experiences around the world.
Blue Wave eliminates the need to engage and contract individually with providers of: storage,
transcoding, streaming, ad serving, reporting, application development, analytics, and content delivery.
Blue Wave offers you one point of contact and outstanding customer support.
Contact Information
http://www.blue-wavemedia.com
(800) 732-1495 Main
sales@blue-wavemedia.com
Copyright © 2012 Blue Wave Media, Inc. September 18, 2012
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