2. THE PROBLEM
• EVENT PROMOTION HAS
NOT TAPPED THE MOBILE
POTENTIAL FOR INNOVATION
!
• PROMOTING IS LIMITED TO
GIVING AWAY DISCOUNTS,
PAYING PROMOTERS, AND
FLYERS
!
• HOW MANY PEOPLE REALLY
SAW THE ADS OR PLAN ON
ATTENDING THE EVENT?
3. EXAMPLE
• EVENT IS ANNOUNCED
AND FEATURES A 2 FOR 1
DRINK SPECIAL
!
• PROMOTERS ARE PAID FOR
WORD OF MOUTH AND
PRINT ADVERTISING
!
• NO MATERIAL
KNOWLEDGE OF EVENT
AWARENESS OR
PROMOTER VALUE
5. W H AT I S
LINEVENT
• MOBILE WEB APP
!
• LOCAL EVENT TIMELINE
!
• PROMOTIONAL PLATFORM
!
• SOCIAL EXPERIMENT
6. WHY
LINEVENT
• CAPTURE THE AUDIENCE
AHEAD OF TIME WITH OUR
NEW MOBILE PLATFORM
!
• RECEIVE CROSS PROMOTIONAL
VALUE ON THE TIMELINE
!
• KNOW THE ATTENDANCE
NUMBER AND EASILY PUSH
EVENT UPDATES
7. HOW IT
WORKS
• EVENT PAGE FEATURING
DATE & TIME, LOCATION &
DIRECTIONS, AND THE
ATTENDANCE NUMBER
• ALSO FEATURES THE
DISCOUNT AND NEEDED
ATTENDANCE NUMBER
• IF THE ATTENDANCE
NUMBER IS REACHED, THE
DISCOUNT IS REDEEMABLE
AT THE EVENT!
8. L AT E R PA G E
!
•
LISTS A TIMELINE
•
OF EVENTS
!
•
USERS CLICK AN EVENT
•
IMAGE TO ACCESS THE
•
EVENT PAGE
9. E V E N T PA G E
THIS IS WHERE THE DISCOUNT, NEEDED ATTENDANCE
NUMBER, AND EVENT UPDATES ARE DISPLAYED
!
ALSO FEATURES THE LOCATION, DIRECTIONS, AND THE
CURRENT ATTENDANCE NUMBER
10. N O W PA G E
FEATURES THE EVENT OF THE DAY
• LOCATION & DIRECTIONS, WEATHER, UPDATES
• DISCOUNT AND REDEMPTION TOTAL
12. PAY M E N T
!
• WE ONLY GET PAID IF THE
VENUE GETS PAID
!
• WE WANT TO BE
COMPENSATED PER DISCOUNT
REDEEMED
!
• THE VENUE PAYS US AFTER THE
EVENT
13. EXAMPLE
• 100 ATTENDEES ARE
NEEDED AHEAD OF TIME
FOR THE DISCOUNT
• 134 PEOPLE CLICK THE
ATTENDING BUTTON ON
THE EVENT PAGE
• 57 PEOPLE REDEEM THE
DISCOUNT AT THE EVENT
• LINEVENT GETS PAID $1
PER DISCOUNT
REDEEMED, OR $57
14. THE TEAM
• Joe Ryan
• CO-FOUNDER AND CEO
• Graduating from JU with accounting and finance degrees Fall of 2013
!
!
!
• Wei Wilson Cintron
• CO-FOUNDER AND CTO
• Graduating from JU with a computer science degree Spring 2014
!
!
!
• Caitlin Ryan
• CO-FOUNDER AND CMO
• Graduated from Georgia State with a film degree Spring 2012
!
!