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Analytics


Jofin Joseph
Profoundis Labs
BarCamp Kerala, Cochin.
What is Computing?




THEN        NOW
Insights
Little Bit History



                 1995                            2005
• Data                       • MIS          • analytics
            • data becomes
              BIG

     1980                            1998
See the Unseen!
See it Early!
Analytics
Unstructured
                                   Insights
   data




          Structured     Reports
Myths DEBUSTED




#1: Analytics is Plain Reporting (MIS?)
Myths DEBUSTED




#2: Analytics is Simple Math
Myths DEBUSTED




#3: Analytics might not be accurate
Myths DEBUSTED




#4: Analytics is only for Business
Analytics is Around!
Analytics is Around!
Analytics is Around!
Data
     is a


 BI
 G
Challenge
What is in it for ME?




               Technology
 Businesses
              Entrepreneurs
Know Better, Do Better !
jofin@profoundis.com
 www.profoundis.com

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Analytics barcamp kerala

Notas del editor

  1. Electronic devices that turn data to information
  2. Insights – Intelligent parts of the data Path finder – Maps vs guy on the road
  3. First stage of Analytics Loads of data in excel, text, CRM, machine data from manufacturing
  4. Anything happens in a patternApply intelligence to detect patterns- Predict the future
  5. Analytics is much more than plain reporting in MIS. Applies intelligence- Detects patterns
  6. Predictions these days Construction guy
  7. Everything happens in apatternAnalytics is not a fortune tellerExternal factors that does not depend on the data can affect
  8. Analytics is everywhere – Wherever there in dataImagine analytics used in transport mechanism to schedule the busesImagine analytics used in personal level to manage personal accounts and suggest trendsImagine analytics in schools to identify learning patterns of students
  9. - Southwest airlines uses analytics for scheduling the flights depending of passenger behaviour. For cargo management – Customer loyalty – 200% growth
  10. McLaren uses to analyse the car data realtime and plan pit stops.
  11. ACMilan uses to analyse player behaviours on the field and practice sessions
  12. Data is growing in size – enormously Every year – double of the consolidated data till the previous year
  13. Non technology businesses – Leverage the power of analytics and data – Use your data Technology businesses -