A Sustainable Future ?

A definition of SUSTAINABLE
‘Sustainable development meets the needs
of the present without compromising the
ability of future generations to meet their
own needs.’
World Commission on Environment and Development, 1987.

What SUSTAINABLE is sometimes taken to
mean
‘Sustainable’ means lighting sources and
luminaires that provide a low-energy / low-carbon
performance.
Well, it’s a start …….. but

A future approach – only connect
Everything is designed for you to throw away
when you are finished with it.
But where is ‘away’?
Of course, ‘away’ does not really exist.
’Away’ has gone away.
Michael Braungart & William McDonough: ‘Cradle to Cradle’
TAKE ….. MAKE ….. WASTE

to

Here’s a low-energy thought
The total distance travelled to get a UK sales team from their
individual bases to the office amounts to 3000 miles – or
about 60 hours of sitting behind the wheel.
That’s over a week and a half of driving!
The low-energy solution would be for everyone to slow down
– below 60mph, for ‘optimal efficiency’.
But that increases travel time by 20% - to over 70 hours.
But what’s the SUSTAINABLE option?
to

ALUMINIUM:
In October 2010, a holding tank at an aluminium manufacturing facility
in western Hungary ruptured, spilling more than 30 million cubic feet of
toxic "red mud" sludge into three nearby villages. Nine people were
confirmed dead, and virtually all wildlife in local waterways was
presumed to have been killed.
(image and words lifted from /www.newsweek.com)

PLASTIC:
An expanse of floating and submerged plastic rubbish that is
reportedly 250,000 square miles – roughly the size of Texas – has
created a dead zone in the North Pacific Ocean.

MINING:
The Sukinda Valley in India contains more than 95 percent of India’s
chromite ore deposits. The constant mining efforts have left it as one
of the most polluted places in the world

ENERGY:
In late 2008 one of the holding tanks at the Kingston Fossil Plant in
Tennessee collapsed, spilling wet coal ash across the landscape,
causing lasting contamination of the local Tennessee River, killing
wildlife and depositing high levels of mercury into the land and water.

ENERGY:
Experts have said that a workforce in the hundreds or even thousands
would take years or decades to clean up the area around the
Fukushima nuclear power plant.
On 20 March 2011, it was announced that the plant would be
decommissioned once the crisis was over.

Low energy outputs (products)Response to
global problem
Ends justify
any means
Climbing Mount Sustainability

Low energy outputs (products)
Recycled materials / waste reduction
Response to
global problem
Ends justify
any means
Growing awareness
of resource limits
Escalating costs of
raw materials

The Company
Response to
global problem
Ends justify
any means
Growing awareness
of resource limits
Escalating costs of
raw materials
Grow awareness
amongst staff
Trained staff make
efficient industry

The Company
The Market
Response to
global problem
Ends justify
any means
Growing awareness
of resource limits
Escalating costs of
raw materials
Grow awareness
amongst staff
Trained staff make
efficient industry
Fair and transparent
competitive practices
A robust marketplace targets
‘greenwash’ practices

The Company
The Market
Community
Response to
global problem
Ends
justify any
means
Growing awareness
of resource limits
Escalating costs of
raw materials
Grow awareness
amongst staff
Trained staff make
efficient industry
Outreach into the local area,
based on company experience
Awareness moves out from
the company into the home

The Company
The Market
Community
World
Response to
global problem
Ends justify
any means
Growing awareness
of resource limits
Escalating costs of
raw materials
Grow awareness
amongst staff
Trained staff make
efficient industry
Outreach into the local area,
based on company experience
Awareness moves out from
the company into the home
Reduction in resource
extraction and spoilage
Sustainability ‘drivers’ reach
critical mass – paradigm shift

A Sustainable Future ?

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