While providing raw data in places like Data.gov is a great first step in opening up government, it is insufficient. Realizing the spirit of the Open Government Directive will require dramatic improvements in user experience. Concrete examples to demonstrate how government agencies can harness the power of information visualization to give the American people the insights they need (not just the data needed) to make informed decisions and dramatically improve interactions with the government.

1. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

2. Vision Science Cognitive Neuroscience Linguistics PhD on Math in Brain PhD Cognitive Science Post Doc at UCLAduring Dot.Com boom John Whalen Professor in Psychology VP, User Experience@ Bridgeline Usability/ Accessibility User Experience OnlineStrategy InformationArchitecture

3. Baltimore’sLargest VisualDesign DOJ FDA InteractionDesign ContentCreation Since2000 Usability/ Accessibility USDA InformationArchitecture SampleClients CareFirst Design About AARP Bridgeline APA Discovery Delivery Development OnlineStrategy Web Sites User Research Support CMS .NET Intranets iAPPS CustomApps Custom Apps Stakeholder Research eCommerce MicrosoftSharePoint SystemIntegration CompetitiveReviews Facebook Online iPhone

4. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step How to tell great stories with your data Beyond Data.gov Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

8. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Hands-onPractice Hire us tohelp you Thinkingbeyondbar chart GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

9. We can do better

10. Now that’s better!!!!!

11. Maybe brain science can help…

12. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you Best Practices GreatExamples Don’t panic! oops Tell a story! It’ll be fun! Freudian slip

13. Source: http://www.thebackofthenapkin.com/tools.php

14. Source: http://www.khulsey.com/dp_smart-car_cutaway.jpeg

15. Source: http://www.xplane.com/

16. New Deal NASA’s lifetimebudget Worst casescenario Marshall Plan Chinesestimuluspackage UKBailout Financialcrisis cost Africa’s Debt Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/

17. Source: http://www.informationisbeautiful.net/

19. What one word describes the biggest boon to improved information presentation at your company? Source: http://www.juiceanalytics.com/writing/

20. Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/

21. Source: http://www.informationisbeautiful.net/2009/the-visual-miscellaneum/

22. Source:http://julianhansen.com

23. Source: http://bit.ly/200-years

24. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

25. Source: http://bit.ly/remove-chart-junk

26. Edward Tufte – coming to a Recovery panel near you! Before After

27. Source: http://www.thebackofthenapkin.com/tools.php

28. Source: http://www.visual-literacy.org/periodic_table/periodic_table.html

29. Source: http://www.juiceanalytics.com/chartchooser/

30. Don’t be afraid to keep it simple Source: http://www.slideshare.net/danroam/healthcare-napkins-all

31. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hire us tohelp you Hands-onPractice GreatExamples Best Practices Don’t panic! Tell a story! oops Freudian slip It’ll be fun!

32. Make a visualization that tells the story of the table below: US Foreign Aid ($ Billions) Source: http://www.thebackofthenapkin.com/tools.php

33. My turn: US Foreign Aid ($ Billions)

34. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you Data.gov Examples GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

36. Source: http://bit.ly/md-technologists-by-year

37. Source: http://bit.ly/us-foreign-aid

38. Source: http://bit.ly/us-gov-expenses

39. Favor ites Inspi ration al

40. Inaccessiblefor many Overwhelming Data isopenlyavailable Doesn’t drive decisions Doesn’t tella story Data is not enough Great first step Beyond Data.gov How to tell great stories with your data Same old Same old Inspire you to visualize your data Data.gov Examples Thinkingbeyondbar chart Hands-onPractice Hire us tohelp you GreatExamples Best Practices Don’t panic! Tell a story! oops It’ll be fun! Freudian slip

41. Beyond Data.gov slideshare.net/johnwhalen Thank You John Whalen Bridgeline www.bridgeline.com jwhalen@blinedigital.com @bridgeline @johnwhalen 240-281-0764

42. References http://www.smashingmagazine.com/2007/08/02/data-visualization-modern-approaches/ http://manyeyes.alphaworks.ibm.com/manyeyes/ http://www.visualcomplexity.com/vc/ http://www.infosthetics.com/ http://flowingdata.com/ http://www.gapminder.org/ http://thebackofthenapkin.com http://www.informationisbeautiful.net/ http://www.juiceanalytics.com/writing/ http://www.juiceanalytics.com/chartchooser/