Facebook Basics Boot Camp Part 1 in Denver, Colorado. Even though this is considered a basics workshop, it is not a beginner workshop. This is targeted to business owners that are familiar with Facebook. Facebook Pages are covered. Part 2 is about marketing your Facebook Page. I

1. Facebook Basics Boot CampPart 1 www.facebook.com/joguerra www.facebook.com/yourmarketinggal Co-Sponsored by Social Buzz Network

2. About Me Social Media Specialist, Marketing Consultant, Speaker & Trainer Have two small business Meetups Started first business as an importer (suppliers in over nine countries) Take lots of classes from business to fun - including film acting and photography Your Marketing Gal Copyright 2011 2

3. Your website What Facebook can do for you Privacy settings It’s never about you Invite friends Facebook Pages Expert Content YourMarketingGal.com Copyright 2011 3 Preview

4. Your Website: The Center Your website or landing page is the center of everything and all social media efforts should pull people in. 4 Your Marketing Gal Copyright 2011

6. Collaboration

7. Expert status

8. Stay in touch

9. Build trust

11. Similar to a cocktail party If you say how great you are... Nobody cares Be nice It’s Never about You 7

12. Make People You Meet Feel Like Rock Stars 8 Interact and ask questions Network – get to know people Share their postings Pay it forward http://www.yourmarketinggal.com/2011/02/social-networking-people-care-what-you-had-for-breakfast.html

13. Send a note when inviting or accepting friends Group them into lists http://www.facebook.com/help/?faq=12062&ref_query=search+for+fri#!/search http://www.facebook.com/invite_history.php - Manage friends Invite Friends 9

14. Claim Your URL Add side graphic Add Info Add link from personal profile Create thumbnail Publish YourMarketingGal.com © Copyright 2011 10 Facebook Pages http://www.yourmarketinggal.com/2011/Facebook%20Page%20Creation.pdf www.facebook.com/pages/create.php www.facebook.com/username

15. Set up Google alerts http://www.google.com/alerts Trending topics Alltop.com & Popurls.com Subscribe to newsletters Share your blog postings Share to your personal page YourMarketingGal.com © Copyright 2011 11 Expert Content

16. Your website What Facebook can do for you Privacy settings It’s never about you Inviting friends Facebook Pages Expert Content YourMarketingGal.com Copyright 2011 12 Summary

17. Invite your friends and customers to Page Learn easy tweaks to get targeted people to like your page Find the right applications Publicize events Implement easy branding tips Run promotions to increase your "likes" the right way & more YourMarketingGal.com © Copyright 2011 13 Facebook Marketing Boot Camp Part 2

18. Fear melts when you take action towards a goal you really want. – Robert G Allen When you dance, your purpose is not to get to a certain place on the floor. It's to enjoy each step along the way. – Wayne Dyer Live as if you were to die tomorrow. Learn as if you were to live forever. – Mahatma Gandhi Do not wait; the time will never be "just right." Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along. – Napolean Hill Inspirational 14

19. Please connect with me: facebook.com/yourmarketinggal twitter.com/joguerra linkedin.com/in/joguerra Social Media Marketing Club: Meetup.com/Social-Media-Marketing-Club LinkedIn Group: Linkd.in/DenverBiz Denver Entrepreneurs: Meetup.com/Denver-Entrepreneurs Jo Guerra Speaker • Trainer • Social Media Strategist & Consultant YourMarketingGal.com PO Box 370732 Denver, CO 80237 SocialJo1@gmail.com 303.632.2928 Sponsored by: Thank you! YourMarketingGal.com Copyright 2010 15