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So what’s the biggest political
thing I’ve ever done?
The Brussels Blog Network
Twitter and Schengen
So what should you do?
Who

I?

am
Blog / Website

?
1 billion users
Danes are
addicted
Poor thematically,
people tired of it?
500 million
members, less
active members
Small in Denmark
Political class
talking?
200 million users
Professional
aspects are its
strength and
weakness
500 million users,
but how many
know they are
users?
Social network or
social layer?
Recap
A challenge to organisational
hierarchies
Blogging and social media now
deeply rooted in EU politics
What do you care about, and how
are you going to communicate
that online?
Creative Commons Images
Ethernet Cables http://www.flickr.com/photos/skreuzer/508996746/
Malmström http://www.flickr.com/photos/european_parliament/4287119537/
TGV http://www.flickr.com/photos/34147934@N07/4866055584/
UK Passport http://www.flickr.com/photos/30285771@N06/3805159114/
Globe http://www.flickr.com/photos/stevecadman/134974908/
Covers Face / *Zara http://www.flickr.com/photos/zarajay/3546080427/
Atheist Streetcar http://www.flickr.com/photos/35703605@N06/3336804937/
Atheist Building http://www.flickr.com/photos/girlinblack/3374012094/
Definitely is a God Bus http://www.flickr.com/photos/72429059@N00/3339595496/
The Economist http://www.flickr.com/photos/mjb/19813395/
Margot Wallström http://www.flickr.com/photos/s-stockholm/4919573725/
Bus Ateo http://www.flickr.com/photos/13572413@N05/3198476649/
London Atheist Bus http://www.flickr.com/photos/83015819@N00/3304921278/
Finnish Atheist Bus http://www.flickr.com/photos/pixelbuffer/3670505271/
German Atheist Bus http://www.flickr.com/photos/pixelbuffer/3670505271/
Jon Worth atheist t-shirt, Ariane Sherine – Jon Worth’s photos
Probably No Cod from http://www.greenpeace.org/canada/en/recent/probably-no-cod/
There Is Probably No Bus http://robertsaunders.org.uk/wordpress/2009/04/18/theres-probably-no-bus/
NL Billboard http://www.devrijegedachte.nl/?p=3526

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Biggest Political Thing Ever: The Brussels Blog Network

  • 1.
  • 2. So what’s the biggest political thing I’ve ever done?
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  • 16. The Brussels Blog Network
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  • 28. So what should you do?
  • 31. 1 billion users Danes are addicted Poor thematically, people tired of it?
  • 32. 500 million members, less active members Small in Denmark Political class talking?
  • 33. 200 million users Professional aspects are its strength and weakness
  • 34. 500 million users, but how many know they are users? Social network or social layer?
  • 35. Recap A challenge to organisational hierarchies Blogging and social media now deeply rooted in EU politics What do you care about, and how are you going to communicate that online?
  • 36. Creative Commons Images Ethernet Cables http://www.flickr.com/photos/skreuzer/508996746/ Malmström http://www.flickr.com/photos/european_parliament/4287119537/ TGV http://www.flickr.com/photos/34147934@N07/4866055584/ UK Passport http://www.flickr.com/photos/30285771@N06/3805159114/ Globe http://www.flickr.com/photos/stevecadman/134974908/ Covers Face / *Zara http://www.flickr.com/photos/zarajay/3546080427/ Atheist Streetcar http://www.flickr.com/photos/35703605@N06/3336804937/ Atheist Building http://www.flickr.com/photos/girlinblack/3374012094/ Definitely is a God Bus http://www.flickr.com/photos/72429059@N00/3339595496/ The Economist http://www.flickr.com/photos/mjb/19813395/ Margot Wallström http://www.flickr.com/photos/s-stockholm/4919573725/ Bus Ateo http://www.flickr.com/photos/13572413@N05/3198476649/ London Atheist Bus http://www.flickr.com/photos/83015819@N00/3304921278/ Finnish Atheist Bus http://www.flickr.com/photos/pixelbuffer/3670505271/ German Atheist Bus http://www.flickr.com/photos/pixelbuffer/3670505271/ Jon Worth atheist t-shirt, Ariane Sherine – Jon Worth’s photos Probably No Cod from http://www.greenpeace.org/canada/en/recent/probably-no-cod/ There Is Probably No Bus http://robertsaunders.org.uk/wordpress/2009/04/18/theres-probably-no-bus/ NL Billboard http://www.devrijegedachte.nl/?p=3526

Editor's Notes

  1. This follow up became the 2nd most complained-about ad in advertising history in the UK
  2. Home Affairs
  3. Are you representing your organisation in social media? You as an employee of the organisation? You personally? You, privately or annonymously? Draw out these points here.
  4. February 2011 - http://www.socialnomics.net/2011/03/28/linkedin-hits-100-million-breakdown-by-country-graphic/ 100 million worldwide
  5. February 2011 - http://www.socialnomics.net/2011/03/28/linkedin-hits-100-million-breakdown-by-country-graphic/ 100 million worldwide
  6. February 2011 - http://www.socialnomics.net/2011/03/28/linkedin-hits-100-million-breakdown-by-country-graphic/ 100 million worldwide
  7. February 2011 - http://www.socialnomics.net/2011/03/28/linkedin-hits-100-million-breakdown-by-country-graphic/ 100 million worldwide