This document discusses the transition from the traditional web to a "Life Web" where the web is integrated into everyday life. It notes the rise of ubiquitous web 2.0 technologies from 2011 onward and social networks becoming a new form of communication from 2012. Finally, it discusses LG Uplus' strategy of developing a "Life Web" philosophy focused on user-centric open platforms and innovations to enable this new vision of the web being fully integrated into people's daily lives and social interactions.

1. Life Web @JoSanKu

3. ONLINE = OFFLINE

4. Life Web Web as Life Platform ‘웹, 일상 생활’

5. Ubiquitous web2.0 2011~ web2.0 2005~2009 20 vs. 5 web1.0 1990~

8. Page to People Social Web

9. 비즈니스 정치 교육 미디어 문화 정보/뉴스 게임 광고 검색 마케팅 커머스 People as Platform

10. Real Life Friends

11. Group http://jamespoling.com/beluga-groupme-and-fast-company-neck-and-neck-in-the-sxsw-horse-race-for-group-messaging-triple-crown-infographic/

12. Visual: Photo & Video

13. Personalization Curation

15. Social Business http://socialcomputingjournal.com/viewcolumn.cfm?colid=833

17. Local Location Web

18. Next Big Thing

19. Offline (with Online) > Online Local Ad > Global Ad

20. Social SNS: Communication & Conversation Friendly Game Competition Challenge Reputation Check-in Funny Local Local Information Life Logging Reward Informative

21. Location Based Social Shopping/Deal/Marketing Platform

22. Social and Mobile Commerce

23. Social Commerce >>> Group Buying It Has Just Began.

25. Location Based Social Shopping

26. Future Online is Offline 2~5% vs 20~80%

28. Fun Reward Interactive Gamification

29. Connecting the World Through Games Social Game Dialtone: “In Five Years, Connections Will Be To Each Other, Not The Web; We’ll Be Dial Tones”

30. The Game Layer on Top of The World

32. Gamefication the process of using game thinking and game mechanics to solve problems and engage users http://www.slideshare.net/amyjokim/gamification-workshop-2010

35. C Change

36. Life Web Ubiquitous web2.0 Web SNS Life Communication ME

37. SNS, 제 2의 통신 통신 SNS 2012

38. Enables Life Web

39. LGU+Life Web Philosophy U Centric Made in Users Open Platform Open Innovation

40. Portfolio: SoLoCo wagle SOCIAL COMM. DingDong placebook Open Platform LOCATION

41. 지인 중심 한국형 트위터

42. 주소록 = SNS Social Address Book

43. Public Public (Tweet) Group Private Private (DM) Interest + Trust Interest

44. 지인 그룹 통신 쉽고 편하게~

46. VinodKhosla, "Innovation vs. Punditry" videohttp://youtu.be/1FBFPQ7L8Ro slide http://bit.ly/gfyzI8

48. Life Web Enabler