Social media, marketing, social media marketing, SMM, SEM, facebook, linkedin, tweeter, google+, youtube, manta, yelp, meetup, social media press release,blogging, viral, viral videos,email, bookmarking, posting, microblogs,social networking, video sharing, photo sharing, massive traffits, marketing plan, branding, jose cintron, advance business consulting, http://mba4help.com
1. Social Media Marketing
Jose Cintron, MBA-CPC
Http://mba4help.com
http://www.linkedin.com/in/josecintron
2. What is Marketing?
Marketing is everything you do in preparation for the sales.
• Marketing materials, what they say and how they look.
• Your web side ranking-how accessible to your niche.
• How you answer the phone and how you dress.
• Your attitude and how you project your business.
• Every single point of contact with your audience.
• Marketing must be plan and measurable for ROI.
www.mba4help.com
3. Interruption Marketing
DOES NOT WORK (Low ROI)
Outbound Marketing is out
• Telemarketing
• Trade shows
• Direct mail
• Print ads
TV/radio ads
www.mba4help.com
4. Permission Marketing
DOES WORK (High ROI)
Inbound Marketing is in
• Social Media-Networking
• Blogging-Press Release
• Viral videos-Information
• Pay per click-Display ads
• SEO/SEM/emails
• Local Directories
www.mba4help.com
9. Social Media Trends
17% of online time is spent on social
networks
In 2010, 50% of marketers (read: your
competition) will incorporate social media
Top 5 marketing tactics increasing in 2010:
– Social media (75%)
– Web search/SEO (51%)
– Email campaigns (49%)
– Virtual events (48%)
– Online advertising (28%)
www.mba4help.com
11. Facebook –Social Media
Over 850 Millions
175 Million users in U.S.
1of every 5 person in the World
250 Million Photos upload Daily
2.7 Billion Likes Daily
20 Min. avg. per Visit
www.mba4help.com
12. What’s the big deal with Social
Media Marketing (SMM)?
• Build a Database
• Massive Traffic
• SEO Success
• Back links, Traffic, Branding
• Building Relationships
• Cost Effective – Mostly Free!
• Measurable (Google Alerts)
• Flexibility – 30 Minutes to 8 Hrs / Day
• Increased Sales & Revenue
www.mba4help.com
13. What’s the big deal with Social
Media Marketing (SMM)?
• Massive Traffic
• Build a Database
• SEO Success
• Building Relationships
• Target your audience
• Cost Effective (ROI)
• Measurable
• Flexibility
www.mba4help.com
14. Your Online Marketing Plan
Creating Your Brand
Setup Your Website
SEO/SEM/Local Directory
Create Social Profile/Viral
Start Connecting $$$
www.mba4help.com
15. Social Media Optimization
SMO allows you to promote your company’s
website through an interactive method. You
can be popular among the social media users
and can leverage your business, through
social media optimization.
www.mba4help.com
16. Social Media Optimization
Advantage:
Brand building
Increased inbound links and direct
referrals.
Network with the best in the industry.
Reaching targeted market segment.
Negligible media costs.
Increased site traffic.
Increased search engine rankings.
Increase revenues and ROI
www.mba4help.com
17. Social Media Marketing
Services Includes
Social Media Marketing Strategic Auditing and Consulting
In House Social Media Marketing Training
Social Profile Selection & Development
Image and Reputation Management
Social Media Community Outreach Programs
Online Brand Management
Blog Commenting Campaigns
Content Management
Video Promotional Campaigns
Others
www.mba4help.com