In 2014, Massey University's Design and Democracy Project partnered with Springload to develop a tool to help young, undecided and first-time voters get started on their political journey.

1. 1945 1950 1955 1960 1965 1970 1975 1985 1990 1995 2000 2005 20101980
65%
60%
70%
75%
80%
85%
90%
95%
100%
Source: Professor Jack Vowles, Victoria University Wellington
Voter turnout isn’t too flash.

7. Most people don’t download apps.

8. Design and democracy:
two part strategy

9. Democratic onthefence.co.nz Browser
Full stack JavaScript
is nice and fast.

10. Some people don’t like
youth voting

11. 3.2 million
questions answered
170,000unique users
8:11
avg. time on site
93%
completion rate

12. Young people want a
bluegreen government?
20%
31,81626,133 25,764
17% 16%

13. Top 5 parties within
5% of each other

14. “This website was SO helpful for my disabled
daughter. She has no idea about politics and has a
learning difficulty which makes it hard to explain
something so complicated... thank you so much for
making it easy for disabled people to have a voice!!”
– User feedback

15. Schoolsimage

16. 31%
said On The Fence was the
major reason they voted
Source: Horizon Research

17. 30,000new voters
Source: Horizon Research

19. github.com/springload