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#westlandevent
@jpschadde
Social media marketing
“We think the future of advertising is great products that have marketing embedded in them” Jeff Hicks, CEO Crispin Porter + Bogusky, 2006
Zijn er nog vragen?
Hoeveel bezoekers?
Whichsocial media are there?
@jpschadde
Medewerkers zijn aanwezig op social media
Social media. What’sitabout?
Don’tjustshout!
listen
but also…
quote @shitmydadsays 	“Look, we're basically on earth to shit and fuck. So unless your job's to help people shit or fuck, it's not that important, so relax.”
pick the right tools/media
Dell outlet
Dell facebook
Dell facebook b2b
Papa John’s
Kwekerij Peter vd Plas
H&M Facebook
Hunkemöller
Kodak
Zappos ,[object Object],                                     as the online service leader”
Interflora
The big four
Twitter - lists
Twitter – lists
LinkedIn Companies
study (crowd)
engage
PeopleshouldLIKEyouonfacebook, RETWEETyourtweets, repostyourpictures and FAVORITEyouryoutubevideos. influence
Activate!
hihi http://www.slideshare.net/Weave/
Social media toolkit
Find out whatnetwork to use
social monitoring
Recent hits at google
Twitter search
Google trends
Google alerts
Metricsfor sent links
Google analytics
Thanks!

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