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Summary Of Research Of 
Trailers
Conventions Of Trailers: Order 
Within trailers there is usually a certain order of 
events. 
Equilibrium, and then the disequilibrium. 
The characters in the trailer are shown to be happy 
and enjoying life but then they encounter a 
problem and everything changes. 
The new equilibrium is usually not shown as that’s 
why you go to see the film.
Two Minutes To Sunrise 
Equilibrium: Party having fun 
Disequilibrium: Friend gets killed and friends suffer from loss and attacked by killer 
Welcome To Yesterday 
Equilibrium: Discover time machine and take advantage of it 
Disequilibrium: End of the world begins and they start dying
Timing 
Trailers are usually 2-3 minutes long, this is 
because they don’t want to give too much away.
Audio 
Usually two different songs are used one more 
upbeat and happy but then when the problem 
occurs in the plot the music gets tense. 
This is to help the audience establish the mood 
change. 
The Energy 
The beat changes throughout the trailer creating more tension
Titles 
Usually within trailers if there is no narrative text is 
used on the screen to catch the audiences 
attention. 
Why Stop Now 
The Duplex
Editing 
The pace of editing is usually slow at the beginning 
but then when a problem is discovered it gets faster. 
People Like Us
Inspiration 
After watching both official trailers and student 
trailers one thing which has inspired me is the 
editing [ace and its paralellness of it to the 
sound. 
As when the editing is fast the pace of the music 
is fast which sets the right mood and creates 
tension making it more exciting and without this 
to create a successful trailer is impossible.

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Summary of trailers

  • 1. Summary Of Research Of Trailers
  • 2. Conventions Of Trailers: Order Within trailers there is usually a certain order of events. Equilibrium, and then the disequilibrium. The characters in the trailer are shown to be happy and enjoying life but then they encounter a problem and everything changes. The new equilibrium is usually not shown as that’s why you go to see the film.
  • 3. Two Minutes To Sunrise Equilibrium: Party having fun Disequilibrium: Friend gets killed and friends suffer from loss and attacked by killer Welcome To Yesterday Equilibrium: Discover time machine and take advantage of it Disequilibrium: End of the world begins and they start dying
  • 4. Timing Trailers are usually 2-3 minutes long, this is because they don’t want to give too much away.
  • 5. Audio Usually two different songs are used one more upbeat and happy but then when the problem occurs in the plot the music gets tense. This is to help the audience establish the mood change. The Energy The beat changes throughout the trailer creating more tension
  • 6. Titles Usually within trailers if there is no narrative text is used on the screen to catch the audiences attention. Why Stop Now The Duplex
  • 7. Editing The pace of editing is usually slow at the beginning but then when a problem is discovered it gets faster. People Like Us
  • 8. Inspiration After watching both official trailers and student trailers one thing which has inspired me is the editing [ace and its paralellness of it to the sound. As when the editing is fast the pace of the music is fast which sets the right mood and creates tension making it more exciting and without this to create a successful trailer is impossible.