1. McGraw-Hill
10
Persuading: Relationships

2. 10-210-2
McGraw-Hill
Learning Outcomes
• Identify real world applications for persuading.
• Understand the steps for writing persuasively.
• Interpret images and persuasive readings about
relationships.
• Analyze the rhetorical star for persuasive
writing.
• Apply the steps for writing a persuasive essay.

3. 10-310-3
McGraw-Hill
Real World Applications
(LO 10.1)
School
• Write persuasively about a literary character.
• Write an argument for or against an election
procedure.
Daily Life
• Write a persuasive letter to your landlord
regarding necessary repairs.
• Design a persuasive flyer asking for donations for
a good cause in your community.

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Real World Applications
(contd.)
Career
• Write a persuasive cover letter or résumé to
land the job you desire.
• Persuade your boss to give you a
promotion.
• Convince your clients, patients, or
customers that your organization offers the
best products or services.

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McGraw-Hill
Steps for Writing Persuasively
(LO 10.2)
• Introduce the issue you
are debating.
• Make a claim about
your subject.
• Support your claim with
evidence that appeals
to your audience.
• Use your supporting
evidence logically and
ethically.
• Organize your supporting
evidence effectively.
• End your essay
effectively.

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McGraw-Hill
Images & Persuasive Readings
about Relationships (LO 10.3)
Writing about an image
• Make a claim about an image.
• Support your stance with logical,
emotional, and/or ethical appeal.
• You may write about the image or
something that relates to it.

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McGraw-Hill
Images & Persuasive Readings
about Relationships (contd.)
Media connection for persuading
• Watch, read, or listen to the suggested
media for examples of persuasion.
• View various media to better understand
methods of persuading.

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McGraw-Hill
The Rhetorical Star (LO 10.4)
Subject
• Focus your essay on a debatable topic.
• You should have strong feelings about
the issue.
• Consider selecting a current event or an
issue you have experienced personally.
• Make sure your topic isn’t too narrow
or too broad.

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McGraw-Hill
The Rhetorical Star (contd.)
Audience
• Know your readers.
• Determine how much your readers already know.
• Consider if your audience will be supportive,
hostile, or undecided.
• Select details that will appeal to your
specific audience.

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The Rhetorical Star (contd.)
Purpose
• Consider what you want to accomplish.
• Decide if you want to change your
reader’s mind.
• Determine if you want your readers to
take some sort of action.
• Keep your purpose in mind at all times.

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The Rhetorical Star (contd.)
Strategy
• Determine if other writing strategies are needed.
• Consider what additional information may be
necessary.

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The Rhetorical Star (contd.)
Design
• Select the number of points necessary.
• Determine if graphics or other design
elements are needed.
• Design your document to be as
persuasive as possible.

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Applying the Writing Process
(LO 10.5)
Discovering
• Search for a subject in the chapter about
which you have a strong opinion.
• Make a list of debatable topics you would like to
explore more thoroughly.
• Keep track of any sources you use while searching.
• Make a list of supporting and opposing ideas
once you have selected a topic.

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Applying the Writing Process
(contd.)
Planning
• Make a list of the supporting points you
would like to use.
• Number your points from most to least persuasive.
• Reorder your points putting the second strongest
supporting point first and the strongest supporting
point last.
• Organize your ideas with a graphic organizer or
outline.

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Applying the Writing Process
(contd.)
Composing
• Write a first draft.
• Don’t focus on grammar
or punctuation.
• Keep the steps for
persuasive writing in
mind.
Getting Feedback
• Have a peer read your
rough draft.
• Utilize the peer review
questions if possible.
• Get a second opinion if
possible.

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Applying the Writing Process
(contd.)
Revising
• Make sure your main
point is the strongest
point for your thesis.
• Add, delete, or
rearrange ideas as
needed.
Editing
• Read your essay again.
• Check for grammar,
punctuation, and mechanics.
• Use transitions to help your
audience follow the logic of
your essay.

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Applying the Writing Process
(contd.)
Proofreading
• Read your essay at least one more time.
• Look for typographical errors.
• Make final corrections as necessary.