When business owners learn more about Pinterest, they will love it! Author Julie Gallaher has been ranked in the top 3% of Pinterest users by Pinreach.com.
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Please Check In & Follow
http://facebook.com/getonthemap
http://pinterest.com/juliemarg
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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http://waspbarcode.com/buzz
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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#1 Pinterest Advantage – Content
with Long Life
Pinned 17 weeks ago, burst of activity this week resulted in 100+
repins
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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#2 Pinterest Advantage
Your Readers Share Your Messages
Reachli tells me that these have generated over
60,000 visits to my website.
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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ThingsYouShouldDo.com
This photo has been repinned
100 times and seen by 10,000
people
And it’s still driving traffic!
http://pinterest.com/source/
thingsyoushoulddo.com/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Remember What Pinners Like
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Pinterest Navigation
Following – http://pinterest.com (Default)
Categories - http://pinterest.com/categories/
All - http://pinterest.com/all/
Popular - http://pinterest.com/popular/
Gifts - http://pinterest.com/gifts/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Pinterest Official Tutorials
Basics http://about.pinterest.com/basics/
Goodies http://about.pinterest.com/basics/
Business http://business.pinterest.com/
Blog http://blog.pinterest.com/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Board SEO
Use Keyword Phrase for Board Title
Add a description, your url, your phone number and contact info
Create multiple boards with different keywords if you have enough
content
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Pin SEO
Photos no wider than 520px – resize if necessary
Name your photos. El Dorado 2009 Barbera better than
IMG04625.jpg
Describe your pins – use your keywords – add your link
Watermark your photos
Links are no-follow
but still valuable
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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What to Pin
What do you have that Pinners Will Like?
Mix it Up – Some of Yours, Some of Others
More Mix it Up – Some Repins/Some New Content
Go to websites, blogs, social media sites to find some new
content that pinners haven’t seen.
Recommended Ratio 5 Repins/1 New Content
Pinreach.com shows trending pins
http://pinterest.com/juliemarg/pinterest-marketing-what-can-
you-pin/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Create Pinworthy Content
Use Better Photos & Illustrations on your website
Include a caption or “alt title” on all the photos on your website.
Pick your own keywords
Use photos that women will like
Tie-In to things pinners like:
The 4 Pinterest Food Groups
Bacon
Chocolate
Wine
Coffee
http://pinterest.com/juliemarg/who-likes-bacon-bits
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Recycle Pins
On Your Blog or Website
Embed Code on the Side of every pin Credit original pinner
http://juliegallaher.com/post/40148074268/polka-dot-cake
On Your Social Sites
Share on Facebook, Twitter, Google+
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Advanced Pinning Tips
How to add a mouseover “Pin-it” Button to your website
http://pinterest.com/pin/140174607124000597/
Quick Guide to Pinterest Image sizes
http://pinterest.com/pin/140174607123860073/
Using Hashtags on Pinterest
http://pinterest.com/pin/140174607123727812/
Business Pinterest Tools
http://pinterest.com/pin/140174607123293199/
Vertical Messages Get More Actions
http://pinterest.com/pin/140174607123609898/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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http://pinreach.com
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Reachli.com
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Leverage & Monitor Your Pin Time
Go to the Post not the Domain!
Add Pinmarklet and Reachli Toolbar tools
Pin from Your Website or Blog
Pin from Foodspotting
Pin from Flickr
Pin from Youtube
Upload from your computer
Facebook is Tricky – First add a photo via upload, then edit the
post, adding your facebook url
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Pinterest Legalities & Niceities
Credit original pinner
Link to specific page, not entire website
Don’t pin Google Images
Watermark your photos –
picmonkey.com
Phonto (app)
Find original source if photo shows uploaded
http://pinterest.com/pin/140174607124097894/
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Both Personal & Biz Profiles
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Prediction – Value of Pins Will Go Up
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Prediction – Over Half of Sacramento
Women Will Be Pinning in 2013
WOMEN WHO LOVE
TO PIN
WOMEN WHO
DON'T LOVE TO PIN
--- YET!
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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More Info
http://getonthemap.us
http://facebook.com/getonthemap
http://twitter.com/juliegallaher
http://pinterest.com/juliemarg
http://pinterest.com/getonthemap
http://linkedin.com/in/juliegallaher
Julie Gallaher
916-265-2521
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us
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Please Review My Class
Please let me know (good or bad) what you think of this class.
On Yelp
http://bit.ly/W13eSx
On Facebook …
http://on.fb.me/13vRBoX
On LinkedIn
http://linkd.in/HBQ331
On Google
http://bit.ly/X6rIKA
Or by email
julie@getonthemap.us
Get on the Map Local Search Marketing 916-265-2521 All Rights Reserved http://getonthemap.us