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SOCIAL MEDIA FOR PASTORS AND
      MINISTRY LEADERS
        Where Do I Start?
#MONKDEV
#MONKDEV
 Hashtag for the webinar.
POLLS
THE SOCIAL WEB
   IS HUGE!
  How big is it?
But don’t just take my word for it.
It is irrelevant whether you like the transparent
demands of social media or don’t like them; the
 fact is that society has drastically changed as a
result of social media–this isn’t just a nice perk ...
      it is something the public now demands.
                Eric Qualman, Author
Social media is a lot more than blogging,
podcasting, and social networks. It’s effective at
reaching the people beyond the keyboards and
    microphones and connecting them to
              important things.
            Chris Brogan, Author
What are those “important things”?
YOU.
i cally, your
        O r, more spec


YOU.   orga
           niza
               tion
                      , chu
                           rch o
                                r min
                                     istry
                                          .
50%
50%
World’s population 30-years-old and
              under.
96%
96%
Millennials that have joined a social
              network.
85%
85%
Online users aged 45-54 who use some
        form of social network.
How are churches using social media?
78%
78%
Have a website.
47%
47%
Are active on Facebook.
40%
40%
Do nothing social media-related.
COMMON REASONS FOR NOT USING SOCIAL MEDIA

    Limited staff time                                        46



     Lack of resources                                   41



Limited volunteer time                              39



       Lack of interest                        35
EXPLORING THE ESSENTIALS
       The Big Three

        1. Blogging
        2. Facebook
         3. Twitter
BLOGGING
BLOGGING
Common Reasons for Blogging
BLOGGING
  Common Reasons for Blogging
Provide a “face” for your organization
BLOGGING
  Common Reasons for Blogging
Provide a “face” for your organization
   Share specialized information
BLOGGING
  Common Reasons for Blogging
Provide a “face” for your organization
   Share specialized information
      Make an announcement
BLOGGING
  Common Reasons for Blogging
Provide a “face” for your organization
   Share specialized information
      Make an announcement
    Provide “official” statements
BLOGGING
  Common Reasons for Blogging
Provide a “face” for your organization
   Share specialized information
      Make an announcement
    Provide “official” statements
           Self-expression
TWITTER
TWITTER
Common Reasons for Twitter
TWITTER
      Common Reasons for Twitter
Interact with your congregation/volunteers
TWITTER
      Common Reasons for Twitter
Interact with your congregation/volunteers
            Promote blog posts
TWITTER
      Common Reasons for Twitter
Interact with your congregation/volunteers
            Promote blog posts
       Establish thought leadership
TWITTER
      Common Reasons for Twitter
Interact with your congregation/volunteers
            Promote blog posts
       Establish thought leadership
    Staying up-to-date on your context
TWITTER
      Common Reasons for Twitter
Interact with your congregation/volunteers
            Promote blog posts
       Establish thought leadership
    Staying up-to-date on your context
            Listen, listen, listen!
FACEBOOK
FACEBOOK
Quick Statistics
FACEBOOK
   Quick Statistics
+500 million active users
FACEBOOK
         Quick Statistics
    +500 million active users
50% of active users log on everyday
FACEBOOK
         Quick Statistics
    +500 million active users
50% of active users log on everyday
Added +200 million users in > 1 year
FACEBOOK
         Quick Statistics
    +500 million active users
50% of active users log on everyday
Added +200 million users in > 1 year
  700 billion minutes per month
FACEBOOK
         Quick Statistics
    +500 million active users
50% of active users log on everyday
Added +200 million users in > 1 year
  700 billion minutes per month
     70% of users outside US
Why Does This Matter?
STATS = PEOPLE
PEOPLE = CHURCH
(Not your church, but the Church. You get the
                   idea.)
of th em!
All 5 00 million
Where do we go from here?
WEBINAR.EKKLESIA360.COM
WEBINAR.EKKLESIA360.COM
       Get the Goods!
WEBINAR.EKKLESIA360.COM
        Get the Goods!
  Download webinar (email notify)
WEBINAR.EKKLESIA360.COM
        Get the Goods!
  Download webinar (email notify)
        Download slides
WEBINAR.EKKLESIA360.COM
        Get the Goods!
  Download webinar (email notify)
        Download slides
          Take survey
WEBINAR.EKKLESIA360.COM
         Get the Goods!
  Download webinar (email notify)
         Download slides
           Take survey
   $99 1-hour coaching session
WEBINAR.EKKLESIA360.COM
          Get the Goods!
  Download webinar (email notify)
          Download slides
            Take survey
    $99 1-hour coaching session
$300 off any Ekklesia360 web product
4/15/11
4/15/11
 Next Webinar
4/15/11Next Webinar
Social Media Ministry Tips & Tricks
Questions?
RESOURCES
  www.Mashable.com
  www.eMarketer.com
www.ReadWriteWeb.com
www.BusinessInsider.com
RESOURCES
    Trust Agents by Chris Brogan
   Crush It! by Gary Vaynerchuck
    Groundswell by Li & Bernoff
Here Comes Everybody by Clay Shirky
CONTACT




wise@monkdevelopment.com
      @JustinWise
     www.JUSTIN.am

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Editor's Notes

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  5. In ancient times, the simplest and most readily available form of technology was spoken language, and our histories were kept alive through oral tradition. Stories were repeated and memorized, passed down from generation to generation. Messages that needed to be sent across miles were carried in the minds of runners\n
  6. In ancient times, the simplest and most readily available form of technology was spoken language, and our histories were kept alive through oral tradition. Stories were repeated and memorized, passed down from generation to generation. Messages that needed to be sent across miles were carried in the minds of runners\n
  7. In ancient times, the simplest and most readily available form of technology was spoken language, and our histories were kept alive through oral tradition. Stories were repeated and memorized, passed down from generation to generation. Messages that needed to be sent across miles were carried in the minds of runners\n
  8. In ancient times, the simplest and most readily available form of technology was spoken language, and our histories were kept alive through oral tradition. Stories were repeated and memorized, passed down from generation to generation. Messages that needed to be sent across miles were carried in the minds of runners\n
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