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9 MANTRAS
CONTENT MARKETERS
should live by
"You can't wait for
inspiration. You
have to go after it
with a club."
- Jack London
BREAK THINGS
MOVE FAST
AND
MOREISN'T ALWAYS
BETTER
"THE ROAD TO HELL
IS PAVED WITH
ADVERBS"
-Stephen King
"MARKETING
WITHOUT DESIGN
IS LIFELESS AND
DESIGN WITHOUT
MARKETING IS
MUTE"
 ~ VON R. GLITCHSKA
"MAKE THE
CUSTOMER
THE HERO
OF YOUR STORY"
- ANN HANDLEY -
"EVERYONE IS NOT
YOUR CUSTOMER"
- SETH GODIN
"Buyers care about their
own lives, not our
products. Content should
reflect this dynamic."
- Toby Murdock -
"Innovation distinguishes
between a leader and a
follower."
~ Steve Jobs
THANKSFORREADING!
9 Content Marketing Mantras

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