The document discusses Zapak Gameplex, a gaming franchise opportunity in India offered by Zapak, a subsidiary of Reliance Group. Key points include:
- Zapak dominates the gaming market in India and has a presence across the gaming value chain.
- The franchise opportunity allows investors to open and operate Zapak Gameplex gaming cafes, which provide gaming PCs, merchandise, food and beverages.
- Franchisees keep 70% of revenue from game packs and 40% from merchandise/peripheral sales. Operational costs are the franchisee's responsibility.
- Initial estimated costs are 625,000-800,000 INR depending on number of PCs
2. Zapak dominates Gaming Ecosystem in India With Multiple Revenue Streams Access Merchandise E-Commerce Portal Mobile MMO
3. Key content initiatives include production and strategic collaboration in areas such as gaming, movies, animation, music, broadcast, DTH and user-generated content, among others.
4. The Reliance Group is among India’s top 3 private sector business houses on all major financial parameters Through its products and services, the Reliance Group touches the life of 1 in 10 Indians every single day.
5. Zapak’s Value Chain CONTENT ACCESS DISTRIBUTION CONSUMER TOUCH POINTS Only Gaming co in the world to have its presence in the entire gaming value chain World’s best Casual Online Gaming Content One of the world’s biggest MMOG India’s Largest base of Gaming Café Seats Reach into 34 Million Internet Users in India Dedicated Gaming Event and Consumer Activation business in India Largest network of Gaming Merchandise and CDs Distribution in India covering over 5000 Retail Outlets in over 100 cities
7. Worldwide: $51 billion U.S.: $15 billion Asia Pacific: $19 billion EMEA : $16 billion China has over 20 Gaming Companies with Billion $ valuation 2 year old gaming Companies like Zynga, Playfish, Playdom have combined valuation Of over $ 2 Billion There are over 12 million Concurrent gamers Playing right now *source PwC Gaming is the biggest growth driver worldwide Gaming is Bigger than Hollywood Theatrical sales …
8. ILLEGAL GAMING XBOX 360 PS2 & 3 Wii (Nintendo) (The above is mainly Video gaming, highly Skewed towards US market) Piracy and cost are major Issues in our market ONLINE Poker Gambling etc Downloadable (CD/LAN- can be single Player or Multiplayer) Games Like Counterstrike Need for Speed Age Of Empires CASUAL Single Player Multiplayer Downloadable MMOG Casual Role Playing World of Warcraft Everquest A3 etc Model getting success in markets like China, Korea and India (Answer to the Video Game market of US)
9. Internet Cafes-3 76,000 Around the World 1,700 North America 8,000 South America 5,000 Europe 22,000 Korea 140,000 India 180,000 China
27. Over 40+ tournaments hosted at the Gameplex Over 40 Lacs given out as prize money Huge responses generated for tournaments All tournaments promoted heavily across Mass Media Zapak Gameplex – The Community Driver
35. GamepleX Franchisee - Benefits ZDEL to take care of bandwidth installation, game content, billing software and backend IT support Minimal requirement of working capital keeps you worry free on day to basis No investment in any type of stocks keeps you away from the worries of dead stock Freedom to procure assets from own vendors based on ZDEL’s brand book High-Tech infrastructure set-up to keep your customers happy Best of the content to pull more and more customers and keep profits soaring at your end World class ambiance to pull the gaming freaks – That’s why we call GamepleX as “ Home to Gamers “ All type of marketing and day to day support on store operations Support of Zapak – The biggest gaming company of India, backed by Visionary Reliance ADA Group
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Notas del editor
Please refer the video on the Chinese Gaming Café “Big Café”