3. E-cruiting is defined by Encyclopedia.com as “the recruiting of staff via the Internet… using specialized sites on the Web.”
4. E-cruiting (the book) is taking the conversation one step further and is focusing on the process of e-cruiting specifically on social networking sites.
5. E-cruiting begins by covering some important foundational information to answer those questions you’re bound to have, such as…
6. What is social networking and why should I care? Is it really being used by companies to recruit candidates, and how? Should I be concerned about legal ramifications? And, finally, what the heck do I do with all of this information?
7. Praise for E-Cruiting “ For a business to have a true online presence these days, it simply isn’t enough to have a static website. E-cruiting demonstrates what is possible with a full online presence. It shows why a complete strategy is required to accomplish your objectives. Ten years ago our company used a shared e-mail address to communicate with customers online. Seven years ago we developed a static website with emails for everybody in the company. Today we use rolling information on the website, e-mail, a blog, Facebook, LinkedIn, YouTube, Google, and other sources to improve our presence in the web. The results have been stellar. Complete strategies such as those discussed in E-cruiting have led us to receive a larger pool of candidates for openings, have better communication with our customers, have better marketing with new and potential customers, and improve our rankings in search engines.” Richard Wand, President MJ Engineering & Consulting Inc
8. Praise for E-Cruiting This book is a comprehensive, yet entertaining read, on how to set up a social media networking program “the right way” step-by-step, from start to finish in clear, concise terms. The authors explain various social media tools to help you customize a strategic plan to build your brand and accomplish your company’s recruiting and employment branding objectives at little or no cost. This book is a “must read” for the company that wants to “do it right” and reap the benefits of social networking. Eleanor Meekins, MSA, CPC Eleanor Meekins and Associates Professional Search Consultants
9. Praise for E-Cruiting “ E-cruiting provides not only practical advice about launching your own social network recruiting program, but it also reminds us that we need to approach it strategically. At Muskingum, we are new to using social networking tools for recruitment. After reading the chapter on student recruiting and having numerous discussions, we decided to enter the social networking world by observing others and beginning with one tool - an option that E-cruiting recommends. This book is an easy read and offers great potential to those considering adopting social networking tools as part of their recruitment strategy.” Mary Kaufmann, Assistant Professor Master of Information Strategy, Systems and Technology at Muskingum University
