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trust ME 
Kate Matsudaira 
CEO, Popforms 
@katemats
we all want credit
what 
happened to 
merit?
how do you judge 
performance? 
image source: http://k34.kn3.net/taringa/2/0/9/8/0/1/07/hegel-21/980.jpg?582
Performance is 
Subjective
how do you get noticed? 
image source: https://www.flickr.com/photos/59180074@N05/7621571542/sizes/o/
Trust 
7
trust is like money 
image source: www.pentapostagma.gr
are you a good 
investment?
does your boss trust you?
does your peers trust you?
have you done a good job 
to earn their trust?
building trust 
image source: https://www.flickr.com/photos/kevinpoulton/4320490368/sizes/l
contribution
Does your work matter? 
image source: https://www.flickr.com/photos/kevinpoulton/4535814351/sizes/l
schedule a weekly ninja 
planning session
17 
where can you fill in the gaps 
image source: https://www.flickr.com/photos/gardner67/10559917655
manage your 
manager 
image source: http://cbs1037litefm.files.wordpress.com/2012/11/113257831.jpg image source: https://www.flickr.com/photos/kwg73/4291698418/sizes/l
you should send your 
status in email every week
be amazing 
image source: https://www.flickr.com/photos/zedthedragon/5694561428
reputation
image source:image image source: https://www.flickr.com/photos/xjohns/6785555314/sizes/l 
success comes 
from people
23 
Think about your coworkers…. 
Who is the person you admire most at work? 
! 
What do they do differently? 
! 
How do they make you feel?
be the model teammate 
image source: https://www.flickr.com/photos/templar_tan/9427894521/sizes/l
help others make things happen 
25 image source: https://www.flickr.com/photos/zedthedragon/4494168312/sizes/o/
relationship architecture
27 
What is trust?
28 
Relationship Architecture 
Make 2 ordered lists: 
! 
1. The most important people on your team 
2. The people with whom you have the best relationships 
How can you improve your relationships on the team? 
How will that impact your work and happiness?
relationships are like filmstrips
30 
elements of 
trust relationship 
architecture 
contribution 
reputation 
Elements are based on Kay’s framework from the “Foundations of Corporate Success”
what can you do?
Thanks! 
https://popforms.com/ 
http://katemats.com/

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Trust Me - the science of trust in technology leadership