2. Content
Facts About Tea
The History Of Tea
Manufacturing And Varieties
Potential Health Benefits Of Tea
Production
Logistics
Organizations
Where can we trade it?
The Price of Tea
Major Players in Trade with Tea
3. The Facts about Tea
70,000 cups drunk per second
Tea plantations: India, Sri Lanka, East Africa
50 million people involved in Tea industry
Leaves and buds of the Camellia Sinensis plant
4. The History of Tea
Tradition and Rituals
An act, an experience
Legends
Eyelids of Bodhidharma
The Emperor´s accidental Brew
5. The History in shortage
4th century
8th century
780 AD
5th century
6th century
1516
17th century
1660
1679
1767
1820
1904
1908
1990
China – originally as medicine
Very popular and widely spread in China
The very first Tea Tax
Turkish traders brought tea along the Silk Road to Europe
Accompanied Buddhist monks to Japan – a big part of
Japanese lives
Portuguese finding a sea route to China – trade with Europe
can fully start
Dutch entering the trade
British entering the trade through the largest monopoly in
world history – East India Company
Tea traded on London Tea Auction
Boston Tea Party
The establishment of large scale commercial tea production in
India
Discovery of Ice Tea
Discovery of a Tea Bag
The tea trade is moved to the London Chamber of Commerce
6. Manufacturing
Grown in literally thousands of gardens and estates
throughout the world
China, Japan, India, Sri Lanka (Ceylon), and Taiwan
(Formosa) --- > unique character and flavor
Manufacture
Orthodox
CTC (crust-tear-curl)
7. Varieties
• „True Tea“ --- > Any leaf, root, fruit or
flower that comes from a different plant is
considered an herbal tea.
• 4 categories --- > own individual
appearance, taste and aroma
• Oxidation
8. Potential Health Benefits of Tea
• Essential Oils - source of tea’s delicious flavor and aroma
• Polyphenols - antioxidants
• Phytonutrients - small amounts of vitamins, minerals, and
amino acids including L-theanine
• Enzymes
• Methylxanthines - which are a family of alkaloids that
include caffeine.
--- > cardiovascular health, cancer risk reduction, boosts
immunity, inhibit plaque formation
9. Tea and caffeine
Beverage
Espresso
Amount of caffeine in 200
ml of beverage
50 – 150
Filter coffee
60 – 80
Instant coffee
40 - 70
Black tea
40 – 60
Oolong tea
30 – 50
Green tea
15 - 20
Red tea
0
Herb and fruit infusions
0
A healthy individual - 350 mg of caffeine per day without any concern
10. Production
Globally, tea is cultivated in 36,591,938 ha with
an annual production of 4.518.060.000 Kg
Global market for hot beverages (coffee and tea)
forecasted to reach US$69.77 billion in value and 10.57
million tons in volume year 2015 (GIA, 2011).
14. Organizations
International Tea Committee
• valuable statistical information for 75 years
Fair Trade International
• 4 important benefits:
• Stable prices
• Fairtrade Premium
• Partnership
• Empowerment of farmers and workers
15. Where can we trade tea?
Not traded on the exchange market
Auctions --- > makes it possible to distribute a large quantity of tea within
a shortest period and with an organized manner.
The most famous auctions
•
•
•
•
London Tea Auction
Guwahati Tea Auction Centre
The Chittagong Tea Auction
Siliguri Tea Auction Centre
The three main modes preferred for the disposal of tea are:
• through auction
• ex-factory or ex-garden sale
• Forward contract
16. Price of Tea (past 6 months)
Source: www.indexmundi.com/commodities
17. Price of Tea (past 30 years)
Source: www.indexmundi.com/commodities