The internship involves creating sponsorship proposals and recaps for various events held by Newport Waterfront Events. The intern will work under the Director of Corporate Partnerships and a Senior Corporate Partnership Manager. They will gain experience in client meetings, event management, operations, and developing professional skills like organization, communication, and customer service. The internship provides opportunities to work directly with clients and assists various departments.

1. Newport Waterfront Events
Sponsorship Internship
Katherine Beger
SEE 4099

2. Newport Harbor Corporation
• Newport Waterfront Events is a division of Newport
Harbor Corporation.
• NHC has been in hospitality for over 30 years
• NHC owns not only the marina, parking, the event
space, but multiple restaurants all over RI
• Newport Waterfront Events holds outdoor concerts,
festivals, weddings, and a full skating rink in the winter.

3. Sponsorship
• “We aim to produce fun-filled family functions that are
attractive to consumers, vendors and private groups by
offering a multitude of ever-changing activities and
entertainment paired with unparalleled customer service in
a clean, safe environment. We are committed to the
excellence and improvement of our management and staff.
We strive to foster a positive image and become an
integral part of the local community.”
• Intern in Sponsorship - Breakdown
• Create proposals for event sponsorship
• $2,500 and up
• Different packages for events
• Title sponsorship as well as booth sponsorship

4. Organization Chart
Gail Alofsin
Director of Corporate Partnership
Rebecca LeBlanc
Senior Corporate Partnership
Manager
Allison Brickman Ben Lancaster
Partnership Sales Coordinator Corporate Partnership Coordinator
Jackie Bart Lauren Page Kate Beger
Intern Intern Intern

5. Staff Overview
• Small department making it a more personal learning
experience
• Young, open minded staff who was willing to help the
interns learn
• Difficult working under others who are the same age –
abuse of power
• Willing to help us learn what we wanted
• Taken on “field trips” to see other aspects of the industry

6. Internship Overview
• Worked under Gail Alofsin
• Main supervisor was Ben Lancaster
• Given lots of opportunity to see the business of
sponsorship from every aspect
• Invited to attend client meetings to get the full
experience
• Worked with 2 other interns from University of
Rhode Island
• Given lots of responsibility in event recaps
• Worked all VIP parties for sponsors at event

7. Internship

8. Projects Recaps
• Created Recaps for Sponsors for event activation
• Power point presentations
– Screen shots
– media placement
– signage
– activation booth
– product
• Used outlines or prior recaps
• High expectations from interns
• Many changes throughout the process made it difficult
• Decisions made by supervisor and marketing department

9. Professional Skills
• Organization – kept the office organized as well
as all client information organized ie. Pictures,
meeting notes, and financial information.
• Professionalism – specifically in meetings with
clients. Something that cannot be learned in
class but only practiced
• Communication – in the office, with clients and
working at events and well as with the
promotions team

10. From School to the “Real World”
• Customer Service – Helped with interaction
with VIP clients as well as guests at all of our
events
• Event Management – Helped with event
organization as well as the creative aspect of
events to assist with creating client
presentations
• Operations Management – Helped with ticket
sales and seating organization