As digital becomes more central to a book publishers life, the tools must change to keep pace. In this session we look at WordPress as a lightweight digital swiss army knife, a powerful and flexible platform that can be adapted to many publishing needs. We’ll look at using WordPress-based systems for ecommerce, marketing, catalogs and discovery and more. Participants will aslo have a hands-on demo of PressBooks (built on WordPress), a digital book production tool that participants can use to generate an epub and typeset PDFs.
28. Principle #1:
Making a beautiful book should be no harder
than making a beautiful website.
(ie: use a good framework and customizable templates.)
29. Principle #2:
If you build your book as structured markup
from the start, then you can “get” to any
output you like, “easily.”
(ie: make it in HTML ... and go from there.)
30. Principle #3:
The distinction between “books” and the
“Internet” is going to disappear. All data,
even “books,” will be on the web.
(ie: if you build your book on the web, it is already there.)
31. Our choice:
Build from an existing platform that is native
to the web, structured, and makes it easy to
make beautiful websites with customizable
templates.
(ie: WordPress)
34. If you’re account isn’t active yet, here
are a few that are:
austen.pressbooks.com
user: austen
pw: austenpw
bronte.pressbooks.com
user: bronte
pw: brontepw
twain.pressbooks.com
user: twain
pw: twainpw
