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Tools from Google to Grow your Business Web 2.0 Web 2.5 Web 3.0 By Dave Goebel [email_address] 440-289-3227
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
About Google ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Comsumerization of Technology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Comsumerization of Technology ,[object Object],[object Object]
Search Engines ,[object Object]
The Importance of Search ,[object Object],[object Object],[object Object]
World Usage -- Internet World Stats, December, 2007
World Usage -- Internet World Stats, December, 2007
US Search Engine Market -Nielson Online, December 2007
What We Click ,[object Object],[object Object]
Organic and Paid Listings Organic Paid
Universal or Blended Search Results ,[object Object],[object Object],[object Object],[object Object]
 
 
 
How Does Google Search Work?
PR(A) = (1-d) + d (PR(T1)/C(T1) + ... + PR(Tn)/C(Tn))   Formula for Google PageRank Source Larry Page PageRank or  PR(A)  can be calculated using a simple iterative algorithm, and corresponds to the principal eigenvector of the normalized link matrix of the web.
How Does The Google Bot Crawl Google Servers   Your Servers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
What does the Google Bot See
SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Google News ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Increase Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Maps - Google Local Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Monetize Your Website ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Smoothie Break
Software as a Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cloud Computing ,[object Object],Eric Schmidt – CEO Google
Google Apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Other Services ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Google Analytics ,[object Object],[object Object],[object Object],[object Object]
 
 
More Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More Tools ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to get Started ,[object Object],[object Object],[object Object],[object Object],[object Object]
Future ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Providers ,[object Object],[object Object],[object Object],[object Object],[object Object]
Resources ,[object Object],[object Object],[object Object]
Contact Info ,[object Object],[object Object],[object Object],[object Object]

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