Simple what, why, how of data visualisation and some possible marketing apps

1. Data Visualisation
Keith Holmes - IntoView

2. Hans Rosling
population
David McCandless
infographics
New York Times
election
D3
visualisations

3. Data
numbers
facts
Visualisation
graphic
data-driven
video
online
interactive
print

4. Why?
insights jump out
brain likes pictures
involving
memorable

5. How?
structure data
design layout
data to image
publish

6. Marketing/PR apps?
analysis
explain complexity
_tech
_finance
_charity
_public
_

8. IntoView
Data analysis
Data visualisation
www.intoview.co
keith.holmes@intoview.co