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Transforming the Business of Publishing
- 1. International Digital Publishing Forum Digital Book 2011, May 23, 2011 Transforming the Business of Publishing Ken Brooks, Jr. ken.brooks@cengage.com
- 3. Reduction in realized price from digital is far exceeding the cost of goods benefit
- 4. New and different products, channels and business models are required
- 5. New product investment doesn’t yield immediate resultsHow do we keep revenue and cash growing in the face of these dynamics?
- 6. Three critical core competencies
- 7. Process Management: Product Development
- 8. Processes are comprised of capabilities. Plan Execute Level 0 Business Capabilities Control Business Functionality and Processes Level 1 Business Capabilities Business Process Add Tags Index Edit Content
- 10. Consolidate volume and services
- 11. Negotiate hard on mutual expectations
- 12. Manage performance both ways
- 15. Move incrementally toward the vision
- 16. Improve existing processes as a way to get to the future
- 18. It’s not just the product – plan process as you plan product
- 19. Your vendors are your partners
- 20. Technology
- 21. Use agile development approaches for both product and process technology
- 22. Utilize standards everywhere: product, process, data structures
- 23. Buy, don’t build
Notas del editor
- Transition: There are three core competencies that can drive significant benefits…
- Transition: Let’s look at process management first. There are many processes required in a successful business. The one that is getting most of the attention these days, deservedly so, is product development
- Aligns with capabilities…take formatting, for example: easiest example of this is paging.
- In summary, some things to remember