5. …he’s already off to a great start after flooding
his memory with happy moments photos!
6. Let’s take a close-up of the company’s most up-to-
date happy moments wall…
7. Randy’s a night owl, so he appreciates the company’s
flexible work schedule that allows him to maximize his
creativity during his temporal sweetspots
PRODUCTIVITY
creativity
12. Jack’s ready to purchase his shorts, so he
heads to the cash wrap…
We’re going to make a $1
donation to the charity of
your choice for shopping
with us today. Would you
like to round your purchase
to the nearest dollar to
donate to the charity as
well?
13. Meanwhile, randy has been teaching his co-
workers about the latest in graphic prints
14. One of his co-workers is so impressed with randy’s
willingness to share his knowledge that he decides to
offer him a company-sponsored spot reward
$25
towards a $25 for
charity of randy
randy’s
choice
15. And that, folks, is
why JABOOM SURF
company’s
employees and
customers are so
happy!
Notas del editor
Happy employees get to work through the retail store entranceHere, they get to see the fruits of their labor in action – everything from the product they develop to the happy shopping environments they create
… he knows he’s come to the right place because they have just what he’s looking for + he just feels happy in the space!He knows Jaboom offers the best customer experience and appreciates that the company really cares about its community (greater meaning beyond retail sales)
… on his way in, he’s greeted with the “wall of happiness”…Photos of randy, his happy co-workers, and happy customers update on a constant basis
If randy scans his rfid-ready employee badge, he’ll notice that the wall is customized with photos of himself and happy photos he’s tagged to the company’s “happy moments” intranet site via HapTap for Work
Photos serve as a constant reminder of happy times and the wall of happiness is one way Jaboom designs its space to prime happiness
In his less productive time, you might find Randy out catching some waves or observing customers at a local skate park for inspiration…At Jaboom, it’s not about when and how much you work, it’s about creating the most inspiring action sports apparel and delighting the customer through a happy shopping environment
Using visualization to prime happiness with customers
…Jack leaves the store feeling great about his purchase and knowing that he’s given back to someone else less fortunate than himselfThis “new” product serves as both a vehicle to help customers derive greater meaning from their purchases, and as a brand message to communicate to customers and employees what the JSC brand stands for
Employees are encouraged to share their special talents with co-workers
There is an internal processin place that encourages employees to award spot rewards to co-workers they see performing extraordinary acts that do good for the companyThe charity donation makes the awarded employee happyThe cash award makes the awarder feel happy because he gets to do something prosocial