4. Adopt an SEO focus
• Presence – you have
to be there to play
• Connections –
aggregation,
syndication,
networks
• Activity – give and
take
http://www.thepoke.co.uk/2012/05/28/are-social-networks-killing-conversation/facebook-9/
11. Are changes occurring?
“I kluged together a wiki, a
blog a message board and
asked students to join free
public social media services
like De.licio.us, Flickr,
Youtube, and Twitter.
Again I was surprised…
they were overwhelmed…”
Howard Rheingold “Social Media Classroom Screencast” Aug 19, 2008
http://socialmediaclassroom.com/index.php/using-the-smc
Photo by Joi Ito
http://images.cdn.fotopedia.com/flickr-2121488118-
hd.jpg
12. Networking
from student to professional
“Interestingly, researchers found that very few
students in the study were actually aware of the
academic and professional networking
opportunities that the Web sites provide.
Making this opportunity more known to
students, Greenhow says, is just one way that
educators can work with students and their
experiences on social networking sites.”
University of Minnesota study into Educational benefits of social networking.
http://www1.umn.edu/news/features/2008f/UR_191308_REGION1.html
13. Personal Technology
“Personalization cannot take place at scale without technology.”
Culture Shift: Teaching in a Learner-Centered Environment Powered by Digital Learning
http://www.all4ed.org/
Personal Learning Environment
http://www.flickr.com/photos/adesigna/3923138328
14. Matters of Trust
Social media has not, and will
not, change the fundamentals
of learning, but will rather
complement and supplement
its dynamics by creating new
channels of communication.
Social media will also create
new channels of trust as the
global reach of the Internet
exposes learners to new
sources of learning, be those
sources, people or repositories.
Rasmus, D. Social Media in Higher Education: Time to take the plunge.
http://danielwrasmus.com/Documents/Rasmus%20-
%20Social%20Media%20in%20Higher%20Education.pdf
16. Content or Relationships
3 hours
“In a nutshell, bitly's research
reveals that generally, links
shared on Facebook, Twitter, and
via direct sources like email or
instant message have a shelf life
of about 3 hours.”
Read more:
http://blog.hubspot.com/blog/tabid/6307/bid/245
07/Shelf-Life-of-Social-Media-Links-Only-3-Hours-
Data.aspx#ixzz1x4RNvKWG
Editor's Notes
The Higher Education sector is beginning to see a more ubiquitous level of social media experience as school leavers emerge from the K-12 sector with many years of technology experience behind them 1-1 programs are becoming more common in primary and secondary sectors. However, this does not account for all students – low SES, mature age undergraduates, etc. The Higher Education context does not guarantee that student expectations and high order technology use will be met.
A dizzying array of possibilities can cause confusion and conflict – Often students seem to miss the point of learning activities – especially if the platforms selected seem to be disconnected from what they perceive as their core focus. However, this often overlooks activities where teachers want process to be highlighted. The challenge that faces teachers is finding ways to ensure that learners make the appropriate connections – discovery sometimes seems more valued by teachers than by learners in the HE landscape.
Similar experiences are still reported by teachers who are proactive social media practitioners. The digital native meme is constantly challenged – but ultimately misunderstood. Indigenous digital citizens are not necessarily skilled at all possible uses of technology. While “consumption” is probably the key experience of most young digital citizens, the experience of creation, collaboration and curation are seldom accentuated – it doesn’t mean they aren’t present in very particular contexts. Participation in social media contexts requires contribution… the creation and collaboration may be meagre but they are real.
Matthew Allen – “The only reasonable conclusion I can draw from this is that the STUDENTS, not the curriculum or teaching, explain the difference. Curtin undergrads had a class *as well as* all the online work and thus can be assumed to have had a richer / better teaching experience of the same content. Yet they were less satisfied. I conclude that the most likely reason for this is that, on the whole, Curtin undergrads have a more teacher-centric approach to their studies and thus an authentic, challenging learning experience is not as satisfying for them because it does not fit their expectations.” http://www.netcrit.net/surveys-of-students-perceptions-of-teaching-a-cautionary-tale/
Observations of high school students showed they were demonstrating desirable 21 century skills. What seems to be missing at times is the awareness of the broader possibilities in terms of developing a personal professional brand, professional networking and academic extension. Perhaps the changing relationships between teachers and students can foster this awareness so it becomes more useful earlier to a broader population of learners?
Certainly, with all the challenges that humanity is facing, our species would do well to maximize our rate of learning. It’s becoming more apparent every day that one of the simplest and most powerful ways of doing this is to increase connectivity among people, their ideas, and the data that their technology is churning out in record quantities. Our minds are products of self-organizing, emergent forces, not products of committees or curriculum boards. Our institutions need to understand this if they are to remain viable. Today, more than ever, as we become better acquainted with the science of complexity, we are starting to see the importance of interconnectivity, the power of diverse ideas, and the innovation that comes from connecting many minds, ideas, sensors, and data.
Schools will change. The frustration comes from those who see how today’s technology is being underutilized and hobbled by The Academy. Unfortunately, (for short-term practical reasons) most people still see The Academy’s credential as being more important than the mind’s ability to use existing (and future) technology. That will change as employers can no longer afford to hire credentialed individuals who lack the requisite abilities to adapt quickly through connectedness. The performance levels of people who’ve learned to use connectedness compared to those who haven’t will be too great to ignore. Whereas performance differentials in traditional work do not vary much between individuals, with knowledge work, they can be drastic. (http://ed4wb.org)
Teaching spaces reflect the shift towards student-centred learning. Accommodating BYOD
The expectation of students as critical enquiry agents has long been a part of contemporary pedagogy. This raises questions about what its is to teach – is subject specialism enough?
Increasingly these are open to students – primarily postgrads but still a trickle of undergrads.
Given that some pundits are suggesting that the shelf life of social media links is about 3 hours – there must then be some consideration of how the users conceive of the relationships they’ve established via social media channels.