2. Definitions of E-business
E-business - businesses run on the Internet, or utilizing Internet
technologies to improve the productivity or profitability of a business.
Business Intelligence - defined as the ability for an organization to take
all its capabilities and convert them into knowledge, ultimately, getting
the right information to the right people, at the right time, via the right
channel.
E-Commerce - buying and selling of products or services over
electronic systems such as the Internet and other computer networks
Customer Relationship Management (CRM)- model for managing a
company’s interactions with customers, clients, and sales prospects.
3. Definitions of E-business
Supply Chain Management (SCM) - management of a network of
interconnected businesses involved in the provision of product and
service packages required by the end customers in a supply chain
Enterprise Resource Planning (ERP) - systems integrate internal and
external management information across an entire organization,
embracing finance/accounting, manufacturing, sales and service,
CRM.
4. Types of e-business
Business-to-business (B2B)
Business that sells products or provides services to other businesses
Intel selling microprocessor to DELL
Heinz selling ketchup to McDonalds
Business-to-consumer (B2C)
Business that sells products or provides services to end-user consumers
www.dell.com
Consumer-to-consumer (C2C)
Consumers sell directly to other consumers
www.ebay.com , www.Thaisecondhand.com
Business-to-government (B2G)
Government buys or provides goods, services or information to/from businesses or
individual citizens
Business pay taxes, file reports or sell goods and services to Govt. (www.rd.go.th)
6. Types of e-business
Mobile commerce (m-commerce)
E-commerce transactions and activities conducted in a wireless environment
Mobile ticketing, Mobile banking
M.scbeasy.com
Business-to-employee (B2E)
Information and services made available to employees online
employee and corporate benefits solution, education opportunities, digital
library systems
Facebook Commerce (F-commerce)
Collaborative commerce (c-commerce)
Individuals or groups communicate or collaborate online
www.transora.com.br
7. e-Business vs e-Commerce
e-Business is more than selling and marketing online!
E-Business:
Improving business
performance through low cost and
E-Commerce: open connectivity:
• marketing
• selling • New technologies in the value chain
• buying of products • Connecting value chains across businesses
and services on the
Internet in order to :
• Improve service/reduce costs
• Open new channels
• Transform competitive landscapes
9. Online Payment Options
Credit card processing
Paypal
Debit cards
Give them offline payment options too
The more online payment options, the better
11. Advantage and Disadvantage
Advantage Disadvantage
Overcome Geographical Lacks That Personal Touch
Limitations Delays Goods
Gain New Customers with
Many Goods Cannot Be
Search Engine Visibility
Purchased Online
Lower Costs
Limited Product experience
Locate the Product Quicker
Eliminate Travel Time and Cost Reliability and security
Provide Comparison Shopping
Enable Deals, Bargains,
Coupons, and Group Buying
12. E-Marketing
the marketing (generally promotion) of products or
services over the Internet.
How is important?