Business owners and
entrepreneur s--Terence
Klein invites you to
discover the power of
web-based marketing and
gain strategies for building
your business and growing
your revenues. He is an
independent social media consultant and social media
coordinator at Barlean’s Organic Oils in Ferndale. He
won the Social Media Conference NW 2010 “Rock
Star” award for his exceptional social media strategy
implemented at Barlean’s.
Social Media Marketing Fall 2011, Whatcom Community College
1.
CLASSES
Fall 11
Social Media Marketing
Business owners and
entr e pr eneur s--Ter ence Best
Klein invites you to Pr actices
discover the power of Take your social media presence to the next level.
In a roundtable format, we’ll explore powerful best
web-based marketing and
gain strategies for building practices used in today’s social media business world.
your business and growing We’ll also review case studies showcasing companies
your revenues. He is an with successful social media strategies, learn how to
independent social media consultant and social media actively listen and react to conversations via Face-
coordinator at Barlean’s Organic Oils in Ferndale. He book, Twitter, LinkedIn, Google, etc., and discuss the
won the Social Media Conference NW 2010 “Rock benefits of setting up features such as Google Aler ts
and other “social apps” that will help you build your
Star” award for his exceptional social media strategy
implemented at Barlean’s. business. Bring a sack lunch. WIFI (wireless internet)
capable laptops are encouraged. Prerequisite: active
Social Media Marketing: An Facebook, Twitter and/or LinkedIn business pages.
Introduction Class size is limited, so register early!
This introductory workshop will examine how social F8624 / 3 sessions $89
11:30 AM to 1:30 PM WEN: 10/19-11/2
media has become a powerful marketing tool in
today’s business world. Learn how social media helps WCC - Foundation 105
to put the “customer” back into customer service and
“public” back into public relations. Also learn how and Creating Facebook
why internet traffic is shifting from static websites to Ads: Step-by-Step
social networks and what you can do to capitalize on Facebook ads can be some of the most powerful and
this new phenomenon. If you are a business owner or least expensive adver tisements for small businesses
to use. Highly targeted, these ads can sell products
entrepreneur interested in learning how social media
can add value to your organization, then you don’t or ser vices at a relatively low cost to you--the trick
Community want to miss this enlightening presentation. Now is
the time to jump on the social media bandwagon and
is creating them in a way that brings you the great-
est results! Through a step-by-step process, you’ll
Education join the global conversation.
learn to select the correct text, tweak keywords and
find effective images to get the most from your ads.
383-3200 F8616 / 1 session $29
6:00 PM to 8:00 PM THU: 9/29 F8100 / 1 session $29
WCC - Foundation 105 9:00 AM to 11:00 AM FRI: 10/28
Marshall WCC - Foundation 201
Getting Star ted
This action-packed workshop is dedicated to getting
your business up and running with the “Big Three”
social networks--Facebook, Twitter, and LinkedIn. You
will learn how to set up business pages and profiles
on all three platforms, navigate the sites with ease,
and leave with resources to achieve success with your
Whatcom business’s new social media presence.
Community F8620 / 1 session
6:00 PM to 9:00 PM
$39
THU: 10/6
College WCC - Foundation 105
Please see other side to register!
2. Five Ways to Register! COMMUNITY EDUCATION REGISTRATION
1. PHONE IN:
Call Community Education at Name
360-383-3200 (Credit Cards only)
Address
2. ON THE WEB:
www.whatcomcommunityed.com City/State/Zip
(Credit Cards only).
Day Phone ❏ Male ❏ Female
3. FAX IN the Registration Form to
Evening Phone Have you ever attended WCC?
360-383-3201 (Credit Cards only)
Date of Birth ❏ Yes ❏ No
4. MAIL IN the registration form to
the WCC Business Office at the
Class No. Class Title Start/End Dates Fee
address shown at the bottom
5. WALK IN: Register in person in the
Foundation Building, Suite 101
(Credit Cards only).
Total Payment Enclosed:
Payment Method: ❏ Check payable to Whatcom Community College
❏ VISA ❏ MasterCard (Please do not send cash)
Classes Fill Quickly.
Register Today! Account No. Expiration Date
Note: VISA & MC payments also accepted by phone,
Name on Card (360) 383-3200, or fax, (360) 383-3201.
383-3200
V# Mail to: Whatcom Community College, Attn: Business Office
237 West Kellogg Road, Bellingham, WA 98226