2. This magazine will be aimed at
teenagers and above due to the
literacy skill need to read the
magazine and also because the
colour scheme would not be
appealing to the younger audience.
The genre of this magazine is
Pop/Music technology news.
Pricing of the magazine will be set
between £1.50-£2.00
Intro
3. I had a number of magazine title ideas I placed them in a
survey and let the pubic(my target audience) chose the title :
Horus
iMusic
Music Weekly
Frist Music
Tech.Music.Sex
The two most popular titles were Horus and Tech.Music.Sex
however the most popular was Horus. I also believe Horus
would be the best choice even though the title does not relate
to the subjects in the magazine, the title would add curiosity
and a sense of history to the magazine.
Magazine title
4. My target audience are teenagers and above(13
and higher) the magazine would appeal to both
the male and female audience due to the fact that
this magazine is a pop/ music technology news.
My target audience would enjoy pop music and
also like to have knowledge about music
technology.
Target audience
5. How many hours
teens spend on the
internet:
http://www.dailyreco
rd.co.uk/news/uk-
world-
news/facebook- Horus will be advertised on TV, billboards, pubic
generation-of-
teenagers-spend- transport and social networking sites such as
more-972381
Facebook and twitter. The reason for these types
Wacthing TV:
http://www.science of advertising is because teens are a high
daily.com/releases/
2008/03/0803121726 percentage when looking at the stats for the use
14.htm
of pubic transport and spend the most time
watching TV and the internet. More than 20
hours a week on the internet and more than 30
hours watching TV. This will result in Horus
having national recognition fast.
Advertising
6. The USP of this magazine is that the magazine
contains both pop news with music technology
instead of focusing on one genre.
USP(unique selling point)
7. Pricing Horus at between £1.50-£2.00 is a suitable
price because it is aimed at teen and above and
will appeal to my audience because it is
affordable.
Price
8. Horus will be sold at main super markets such as
Tesco's, Sainsbury's and Co-op. Horus will also
be available in new agents as well as being
available to buy online and you may want to get a
subscription that will include a discount.
Where is Horus going to
be sold?
9. Horus will aim to interview both artists and
bands also students that will appeal to the
audience this will mean they will be up to date
with music tech news and the world of pop
music. The magazine will aim to interview the
bands or singers about their music and will
interview the students about music tech new
such as subject as music piracy.
The story