3. PROPER
ACKNOWLEDGEMENTS
Originally adapted from the work of Marshall Ganz
of Harvard University. Modified by the New Organizing
Institute with the help of many dedicated partners.
Presentation designed by Kristen Dore
(@Kristendore)
@neworganizing
25. 2. Choose a Tactic
Petition
One basic way to get your message heard is to have supporters
sign a petition about a certain issue.
Boycott
A boycott is a very effective way of targeting companies or
businesses that are prohibiting you from reaching your goal.
Boycotts can take many forms, but involve avoiding purchasing
goods or services from a business, and encouraging others to
do the same.
Road tour
Using caravans or road tours to spread the word about your
issue is relatively resource-intensive, but they can be very
rewarding.
Education
26. 3. Make your tactic sweet
Strategic
Sweet Spot
Develops
Strengthens Organization
Individuals
29. TEAM WORK
Intros, Timekeeper, Norms
Facilitator tells their story of self
Silently develop your story
Tell your story to the group and get feedback