3tera provides cloud computing services that allow information technology assets to be more private and secure in the cloud compared to traditional data centers. The cloud offers massive scalability on demand with computing, storage, and other services that users can access without knowledge of the underlying technology. This reduces capital expenditures by allowing resources to be shared and only paying for what is consumed. 3tera's cloud platform further reduces costs by handling hardware failures and providing a single management interface for resources, applications, and users. Cloud computing will continue to evolve and eventually all information technology, including legacy systems, web applications, and storage, will be hosted in the cloud, which will become the next great utility for IT.

1. 3Tera, Inc
Cloud Computing Without Compromise
Barry X Lynn
Chairman and CEO
3tera, Inc.

2. 3tera, Inc.
Information technology assets are
more private, more secure – SAFER
– in a Cloud than they are in a
traditional data center.
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3. Cloud Computing – The Present
Cloud Computing in a Word
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SCALABILITY!

4. Cloud Computing – The Present
What is Cloud Computing?
Computing Services on Demand
Massively scalable IT “as a service”
End User Has No “Need to Know” Underlying Technology
Economics
Only pay for what is consumed
Share hardware among users
Services
Web applications
Computing
Storage
Specialized services
(e.g. PBX, ERP, accounting, desktop, etc.)
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5. Cloud Computing – The Present
Turning CapEx into OpEx?????
$$$ = $$$
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6. Cloud Computing – The Present
Cloud Computing Platform
Reducing CapEx
Traditional Web Application Same Application on an AppLogic Grid
Code + database + content same code + database + content
firewalls, load balancers, servers, SAN disposable infrastructure
Linux, Apache, JBoss, MySQL,
monitoring, security, backup…
6 US and other patents pending

7. Cloud Computing – The Present
Reducing OpEx
Single management view
Visual AJAX interface
hardware, applications
and users
Scalable shared deployment platform
Different applications served from the same platform
Liberates app developers Handles hardware failures w/o data loss
Unburdens DC operations Monitoring, backup/snapshots, metering
7 US and other patents pending

8. Cloud Computing – The Present
Cloud Computing is not a Substitute
for Good Architecture
Cloud Computing Done Right
Reduces CapEx AND OpEx
= $$$$$
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9. Cloud Computing – The Present
And That is Icing on the Cake
Implementation/Deployment an
Order of Magnitude Faster!
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10. Cloud Computing – The Present
Cloud Computing Architecture Example
Commodity Servers with Disks + Gigabit Ethernet
WAN
Controller
User Interface
Server Array
Each server provides computing, storage or both
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11. Cloud Computing – The Present
Achieving Performance w/o Diminishing Returns
116 HP Proliant DL145-G3, 2x Dual Core Opteron (2.4 GHz), 8GB RAM, 500GB HDD
464 CPU cores, ~1 TB RAM, 58 TB Storage
Score 42,540 on UnixBench WHT 4.1 benchmark, linear scaling of all scores
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12. It Takes a Good Utility to Build a Cloud
End User Application
Application Platform
Operations Abstraction
SLA, backup, patches, disaster recovery, . . .
Service Abstraction
Geographic distribution, SOA, . . .
Application Abstraction
Structure, lifecycle, resources, . . .
Appliance Abstraction
Software image, Properties, Attributes, . . .
Virtualization
CPU/Memory, Storage, Network
Computing Hardware
Servers, Storage, Switches . . .
Data Center Infrastructure
Power, HVAC, Security, Racks, Internet . . .
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13. Infrastructure Editor
13 US and other patents pending

14. The Cloud Behind the Firewall
Your data center as a metered utility
– Avoid over-provisioning by enabling “bursting” into available
resources only when needed
Connecting external clouds to your data center
– Capacity planning for web-based services
Geographic distribution of resources in multiple data centers
– Disaster Recovery/Business Continuity
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15. Protecting Your Information Technology Assets
Security and Privacy
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16. Protecting Your Information Technology Assets
Your IT Assets in a Traditional Data Center
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17. Protecting Your Information Technology Assets
Your IT Assets in a Cloud
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18. Protecting Your Information Technology Assets
So, If you have this .....
18 US and other patents pending

19. Protecting Your Information Technology Assets
..... and you have this .....
19 US and other patents pending

20. Protecting Your Information Technology Assets
..... do you really need disaster
recovery as we know it today?
DR Becomes Inherent in Our
Information Technology
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21. Cloud Computing – The Near Future
Cloud Computing with an Infrastructure Delivery Network
21 US and other patents pending

22. Cloud Computing – The Future
Evolution of Cloud Computing in the Data Center
Web Apps DC as Utility New Apps Legacy Apps Data Storage
in the
Cloud
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23. Cloud Computing – The Future
Will the Traditional Data
Center Disappear?
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24. Cloud Computing is NOT the Future of
Information Technology
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25. Cloud Computing is NOT the Future of
Information Technology
Cloud Computing IS the Future –
PERIOD!
IT is a Subset of Cloud Computing
IT, Web Services, storage and things we aren't even
thinking of yet, will be in The Cloud
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26. Cloud Computing is NOT the Future of
Information Technology
Cloud Computing IS the Future –
PERIOD!
IT is a Subset of Cloud Computing
IT, Web Services, storage and things we aren't even
thinking of yet, will be in The Cloud
Cloud Computing is
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27. Cloud Computing is NOT the Future of
Information Technology
Cloud Computing IS the Future –
PERIOD!
IT is a Subset of Cloud Computing
IT, Web Services, storage and things we aren't even
thinking of yet, will be in The Cloud
Cloud Computing is
the Next Great Utility
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28. 3Tera, Inc
Cloud Computing Without Compromise
Barry X Lynn
BXL@3tera.com
415/389.5966
Skype barryxlynn