1. GROUP MEMBER
TAN KHER XIAN
YEOH SIEW CHING
THONG WEI YEN
TEH JA YING
OH YIN FANG
TAN CHIU PENG
LIU PENG LE

2. BWL
Best World Lifestyle

3. Introduction
• Founded in 1990
• Health and wellness manufacturer
• Provide the best quality products to enhance
customers' lives

5. Site
Objectives
Build
Awareness
of BWL
Build Brand
Image
Lower
Operating
Costs
Create
business
opportunity
Distribute
information

6. a. Build Awareness of BWL
my.bwlgroup.com
Domain name

8. b. Build Brand Image
Best World Lifestyle
 Brand name synonymous with healthy,
wellness and best lifestyle.

9. Marketing Public Relations
(MPR)

13. http://my.bwlgroup.com/avance
http://my.bwlgroup.com/drseager

14. c. Deliver information

15. Products

16. Promotion

17. Place

18. • Currency

19. Search box

20. d. Create business opportunity

22. e. Lower Operating Costs

24. Site
Objectives
Build
Awareness of
BWL
Customer
Relationship
Management
Features
Build Brand
Image
Lower
Operating
Costs
Create
business
opportunity
Distribute
information

25. Additional Site Objective:
Customer Relationship
Management