LinkedIn advertising lets you place your ads in front of your ideal clients

1. Introduction to LinkedIn
Advertising
Ted Prodromou
www.tedprodromou.com

2. Types of LinkedIn Ads
 Self-service ads
 Premium ads

3. Self-serve ads
 Text and Image Ads
 Video Ads
 Text-only Ads

4. Self-serve Ads
 You set up and manage your ad campaigns through a
dashboard
 No long-term contracts
 Cost per Click (CPC) or Cost per Impressions (CPM)
 Great targeting

9. Where Will My Ads Appear?

14. Sponsored Updates
 Just released
 You need a Company Page where you post Status
Updates
 Select your Target Audience
 CPC or CPM bidding

17. Premium Ads

18. Premium Ads
 Managed by LinkedIn
 Minimum spend = $25,000 for 3-4 month campaign
 Not based on clicks or impressions

20. Multimedia Ads

21. Thank You!
Visit www.tedprodromou.com for LinkedIn updates