Social Media for Marketing in Bangalore Website: www.digitalmarketinginstitute.edu.in contact us email: info@digitalmarketinginstitute.edu.in phone: +91 8904830821 Social Media, A new emerging trend that people are talking globally. It is through which people are getting connected. We just help you understand how to do business in social networking sites like Facebook, Twitter, Linkedin etc., Interested in knowing about the basics? Contact the above address.

1. Social Media for Marketing
By
Institute of Digital Marketing India
A Unit of Basket Option Pvt Ltd
JGI ventures initiative
Karnataka
Email :info@digitalmarketinginstitute.edu.in
Workshop on
(An Introductory Session)

2. Social Media
 Online Conversation
of Planet
 Paid, Earned and
owned

3. Social Media Tools
(A few)

4. 47,875,024
69%
Google+
1 2
Google + aimed at bringing the nuance and
richness of real-life sharing to the web, and
making all of Google better by including
people, their relationships and their
interests
Get found across
Google: When your
customers search on
Google, the results to
the right may include
relevant posts,
photos, and videos
from your Google+
page..
Get face-to-face with
customers Wherever
your followers are,
Google+ brings them
together and helps you
talk with them, via 10
way video Hangouts.

5. 47,875,024
97%
FACEBOOK
1 2
Facebook's mission is to make the world
more open and connected. Facebook gives
people the power to share and makes the
world more open & connected.
Facebook's mission
is to give people the
power to share and
make the world
more open and
connected.
Facebook Paid Ads and
Free Interactive sharing
of videos, pictures and
article Marketing helps
marketers reach their
customers on Facebook.

6. 47,875,024
89%
TWITTER
1 2
Twitter is an online social networking service
and micro blogging service that enables its
users to send and read text-based messages
of up to 140 characters, known as "tweets.
To instantly
connect people
everywhere to
what ’ s most
important to them
Twitter will help you
in networking and
promotion your
services in twitter
communities.

7. 66%
LINKEDIN
1 2
LinkedIn is mainly used for professional
networking. As of January 2013, LinkedIn
reports more than 200 million acquired users
in more than 200 countries and territories

8. Getting Started Community Guidelines Careers
YouTube Essentials Contact Us Merchandise
55%
YOUTUBE
1 2
YouTube is a video-sharing website, created
by three former PayPal employees in February
2005, on which users can upload, view and
share videos.
YouTube display a wide
variety of user-generated
video content, including
movie clips, TV clips, and
music videos, as well as
amateur content such as
video blogging, short
original videos, and
educational videos.
YouTube is one of the
best Place for Video
Marketing. We upload 1
video for our client and
duplicate the video with
large number of titles ,
and keywords, giving a
wide range of niche
customers view them.

9. 78%
1 2
Content Development & Marketing
Contents help your customers get a genuine
opinion for your product/ service through
informatics & hard data.
Content Marketing
through Social
Posts, Website and
Viral Marketing,
News Articles,
Email News
Letters.
Online Reviews and
Reputation
Management, White
Papers and Video
Marketing, presentation
Marketing. Etc.

10. From your Email
From
your Browser
From Your Desktop
98%
Viral Marketing
From your
Mobile
Device
Contents help your customers get a genuine
opinion for your product/ service through
informatics & hard data.

11. Merchandise My News Top News How
23%
Web News
1 2
An online newspaper, also known as a web
newspaper, is a newspaper that exists on the
World Wide Web or Internet, either
separately or as an online version of a printed
periodical.
In India, major newspapers
went online to provide
latest and most updated
news from them Times of
India, Hindustan Times, The
Hindu, Indian Express and
The New Indian Express.
Some newspapers even
provide E-Paper which is
regarded as the digital
replica of the newspaper.
The best way to make your
product’s marketing is by E-
News. An internet News is
automatically optimized in
search engines and this is the
biggest advantage for your
service promotion, Branding
and sales.

12. Event Details
The one day course covers the
following topics:
• Introduction to Digital Marketing
• Developing a Digital Plan
• ecommerce/Website Marketing
Strategies (SEO, SEM, SMM)

13. 1. Introduction to Digital Marketing
90 Minutes (9:30 AM to 11:30 AM)

14. Strategies in Digital Marketing

15. Aligning Internet with Business
Objectives

16. Mobile Marketing

17. Online consumer Behavior and
Navigation

22. 2. Developing a Digital Plan
(120 minutes)

23. eCommerce/Websites Marketing Strategies
(60 minutes: 12:30 PM to 1:30 PM)
Online sales, Lead Generation
and Landing Pages

24. Search Engine Marketing
60 Minutes: (01:30 am to 2:30
pm)
• Search Engine Optimization
• Affiliate Marketing
• Display & Banner Advertising
• Pay Per Click Marketing
(Google Ad Words)

25. 30 minutes Lunch Break
(2:30 PM to 3:00 PM)

26. Social Media Marketing
3:00 PM to 3:45 Pm (45 Minutes)
• LinkedIn for Business
• Facebook for
Marketing
• Twitter for Marketing
• Google +
• Local Business

27. Break (3:45 PM to 4:00 PM)

28. Practical Session
(1 Hour)
• Do & Don't Session
• Case Studies
• future general

29. Interesting Right!?
Then Slide next….to contact us

30. Jain College Auditorium,
#44/4, jayanagar 9th block,
Behind big bazaar,
Bangalore, Karnataka,
India

31. info@digitalmarketinginstitute.edu.in
+91 8904830821

32. See you at the Venue!!
Thank You