You’re constantly on multiple screens! Work-life balance has turned into work-life blending! No one knows how to spell anymore! Could these we signs of the apocalypse? We think not. Rather than suggesting impending doom, these new ways of living are signs that we have entered a post-modern era. The challenge is that we are resistant to letting go of old norms. Please join Laura Porto Stockwell to learn how communication technologies have shaped the way we think about time, space and community over the past 4,000 years; gain insights into how to design for a post-modern worldand see how these approaches have been applied to help organizations move boldly into the future.
32. “
The discovery of the alphabet will create
forgetfulness in the learners’ souls, because they will
not use their memories; they will trust the external
written characters and not remember of themselves.
They will appear smart but will know nothing.
-Socrates
36. n e b
t gi
a n i le e
p h B o E b t c W
a m m o e W ti
g r a a o m i o r n n
le te te u t ad V te W G a
Te S S A R T I n W 3 Se m
2012
1900
2000
1850
50. “
By surpassing writing, we have regained our
sensory WHOLENESS, not on a national or
cultural plane but on a cosmic plane. We have
evoked a super-civilized, sub-primitive man.
-Marshall McLuhan
51. “
Life will be happier for the online individual because the people
with whom one interacts most strongly will be selected more by
commonality of interests and goals than by accidents of
proximity.
-JCR Licklider 1968
Half of those young people polled say the
Internet alone helps them feel happier.
-MTV Study, August 2007
52. age of digital revolutions
Velvet
RevoluIon WTO
BaPle
in
SeaPle Egypt
1989 1999 2010
ZapaIstas UFPJ Occupy
1994 2004 2011
53.
54. “
Our new environment
compels commitment and
participation. We have
become irrevocably involved
with, and responsible for,
each other.
-Marshall McLuhan
http://www.firstpost.com
55. The
way
we
currently
expect
people
to
think
and
act
is
in
fact
out of sync with
reality..
56. Q: How do we design for a
non-linear, asynchronous,
re-unified world?
57. DESIGN
PRINCIPLES
FOR
A
POSTMODERN
WORLD
SensaIonal
Asynchronous
Awareness Synergy
Inherent
Learning
58. DESIGN
PRINCIPLES
FOR
A
Sensational Awareness
POSTMODERN
WORLD
1. Don’t be afraid of human experiences.
2. Allow for sensational data input—especially
emotional data.
3. Integrate sensational data with quantitative
data for deeper context and connections.
59. DESIGN
PRINCIPLES
FOR
A
Asynchronous Synergy
POSTMODERN
WORLD
1. Assume a social world.
2. Design for chronous and/or kairos, as
appropriate.
3. Looks for deconstructed ways to sync.
60. DESIGN
PRINCIPLES
FOR
A
Inherent Learning
POSTMODERN
WORLD
1. Look for data everywhere—from people and
from things.
2. Think about a world beyond classification.
3. Enable unique realizations and learning
(both user and system) through pattern
recognition.
61.
62.
63.
64.
65. DESIGN
PRINCIPLES
FOR
A
POSTMODERN
WORLD
SensaIonal
Asynchronous
Awareness Synergy
Inherent
Learning
66. Ask:
As always, focus on the user.
Seek deeper context.
Embrace today’s postmodern reality.