Graphic Design and 21st Century Bookworks: Implementing multimodal strategies to complement traditional book formats. The aim of this project is to enhance digital literacy and integrate mobile technologies into the Graphic Design courses at AUT University. Traditionally these courses have involved designing books for print, and binding books by hand. This project explores how old and new technologies might be utilised in the creation of multimodal books that combine the best aspects of printed limited edition and handmade books with the enhanced communication and reading potential of epublications. See http://lesleykaiser.wordpress.com

1. Slideshare visual summary. 21st Century Bookworks: Implementing
multimodal strategies to include e-books to complement traditional
book formats. Graphic Design Community of Practice [GD CoP] 2012
Lesley Kaiser

2. Graphic Design Community of Practice [GD CoP]
Project leader: Lesley Kaiser
CfLAT Latent Grant [iPads x 10 for staff in June 2012]
Stewardship: Thom Cochrane + Hohepa Spooner
(+MOBCOP Laurent)
Project title: 21st Century Bookworks: Implementing multimodal
strategies to include e-pub and interactive pdf formats to
complement traditional book formats.
BLOG: gdcop gdcop.wordpress.com
BLOG: lesleykaiser http://lesleykaiser.wordpress.com/
Summary 17 April 2013
AUT University
Auckland, New Zealand

3. The grant covers two main curriculum development areas for
integrating new technology such as the iPad/iphone into BDes
Graphic Design at AUT University in 2012:
1) First Year: History Culture Context 1 [HCC1]:
Brief: Issues, Theory and Formats [21st Century Bookworks]
Lesley Kaiser, Emily Garden, Moata McNamara
Louise James & Iranna Aston (bindery technicians)
in collaboration with
Sangeeta Karmokar, Logan Austin
GDS1 paper: InDesign and interactive pdf/epub for iPads
2) Postgraduate: The STUDIO: Alan Young and Eden Potter
Graphic design staff to develop their own learning and individual iPad projects
1st & 2nd year BDes [Graphics]: Karol Wilczynska, Stuart McNab, Greg Piper

4. iPads/iPhones and the Book in tertiary education
1] Multimodal Books
combining old and new technologies
HCC1 Brief: Issues, Theory, and Formats [21st Century Bookworks]
122 First year Graphic Design students’ interactive Pdfs
and EPUBs on an iPhone (in iBooks library, Nov 2012)

5. The beautifully designed and crafted bookworks on display, in WE
block stairwell glass cabinets at AUT University, March 2013.
Contents can be read on the iPad secured in display kiosk

6. Student theory assignments are designed in Adobe InDesign and exhibited
in various traditional book formats, then re-formatted as e-books
James Smith

7. First year Graphic Design (BDes) students [2012]. Examples of Interactive PDFs and
EPUBs in the iBooks library on the iPad Installed at AUT University for exhibition
pdf EPUB

9. ODD, Kirsty Randell, 2012

10. OLD & NEW
technologies
C14 coptic binding
with wooden cover
using TDL lab laser
cutting

11. The Brief: Research into a C21st Issues, or aspect of theory you feel
passionate about, and create a multimodal book using text and image

13. Cut and Paste, Kye Park, 2012. Book content to read in iPad display kiosk – layout preserved

14. Interactive PDFs and EPUBs viewed on the (Sony) READER for Mac application in the computer
labs for students (useful for those without iPad/iPhone access to test their e-book on).

18. Birdwatching, Ksenia Vistovskaya, 2012

19. iPhone used to video/photo:
paper-engineering and
book-binding tutorials.
lectures, and guest lectures
student hard-copy books,
student workshops, tutorials,
presentations etc.
Staggeringly useful in unexpected ways
– as Logan says – it’s today’s ultimate
Swiss army-knife

20. Lesley demonstrates paper-engineering and runs a practical tutorial. Handing an
iPhone to a student to record worked better than more formal recordings

21. A number of students explored paper-engineeringin their multimodal bookworks
Modern Caveman, Vinnie Bi, 2012. Contemporary interpretations of Plato’s cave

22. RAUNCH POWER, Madeleine Duthie, 2012

23. The Book & the
Brain, Varnia Carter, 2012

24. Paper-engineering could be shown digitally as animated gifs (the future)

25. See: http://www.brainpickings.org/index.php/2012/07/12/the-
naughty-nineties-pop-up-book-for-adults-only/
Example of paper-engineering as animated gifs
21st century revival of The Naughty Nineties Pop-Up Book
for Adults, 1982. Concept: Lesley Kaiser

26. Download full version from iTunes App store or view video at PopOut!
The Tale of Pete#801BFB
Screenshots of the app PopOut! Peter the Rabbit – Lite.
Paper-engineering cleverly adapted to the iPad screen.
Free to download from iTunes

27. Thanks Nicol Sanders-O'Shea for pioneering T-shirt transfer
technology onto book cloth in the print-room. Book cover design
could now include both text and image, in a very quick
process, extending the possibilities of traditional book covers for
students

28. Student presentations:
James Smith
Julia Telford-Brown
Marina Eichhorn ( + ebook)
Varnia Carter
http://goo.gl/Ffheg
Dropbox link to videoed HCC1
BDes student bookwork
presentations and download
of
Marina Eichhorn’s Interactive
PDF for iPad/iPhone
THANKS: Victorio Burcio-Martin
+ Jin Hong + CfLAT team)

29. Elective Project. + TV Screen + iPad. Trajan Schwencke researching in 2012.

30. iPad Kiosk exhibition potential: read contents in iBooks

31. Example of touch screen display units in use at Tate Modern
gallery, London, for exhibition archives and public reference [2011]

33. Collaboration with bindery staff with recorded
tutorials etc. to be available on Bindery website

34. Bookwork able to be read and critiqued on screen

36. Staff collaborations in bindery : Lesley, Iranna, and Louise.

37. Louise James & Iranna
Ashton in the bindery
use their iPad to record
professional
development
workshop on traditional
leather binding.
Make first iPad trial
movies

39. Louise making leather corners movie 1

40. Louise James rounding and backing movie

41. MOBCOP collaboration with Communications Studies lecturers.
Anna Jackson presenting Transmedia lecture.
Videoed with iPhone for AUTonline
See Anna Jackson’s Transmedia prezi http://prezi.com/ps9rfhpkl7fu/transmedia-social-
media-intro/?auth_key=77d412ace531c50e8c81c83726c5535b652587c3 and
Geraldine Peter’s intro to blogging http://prezi.com/cwgjmbqyij-
r/mobcop-blog-intro/?res_nr=1&sis=6317400022)

42. Hohepa Spooner: workshops and lecture

43. collaboration too with
Sangeeta and Logan in
GDS1. Lesley videoed
Sangeeta’s computer
lessons for GDS1 interactive
pdf, Logan edited and
enhanced the sound, then
we put them up online in 2
sites.
Also formatting for iPad
workshops (Sangeeta). Over
a hundred hits on AUTonline
alone as it came up to
assessment time

45. STUDENT FEEDBACK: Student Feedback was excellent overall, and
project seen as good industry preparation
“I have learnt so much. The interactive PDF for the Bookworks
was a challenge but I did it and have submitted. It is such an
awesome tool to have learnt for the future. First year of Uni
over, looking forward to the break but also looking forward to
coming back! “ (KR)
Over 100 students (first-year BDes Graphics) produced books for
the iBooks library on iPhone/iPads. Students could check their
ebooks on their smart phones. 55 of 89 students giving (SEPS)
paper feedback wanted to continue the digital literacy initiative
with iPads/mobile technologies in the second year. More students
are likely to have iPads/smart phones as each year passes.

46. Specific Objectives of the Project [LK]
Pilot use of ipads/iphones in BDes [Graphics] papers
1] Elective project 11: Bookbinding for limited edition
publications. [20x BDes Graphics students, year 2 ]
2] HCC1– Issues Theory and Formats [21st Century
Bookworks]. [137x BDes Graphics students, year 1]
Assessed Output – hardcopy bookwork and epublication
for iPad/smart phone
3] Creative Process – individual student interests

47. George Howes: Year one Creative Process. Concept and design
The Go Eco app at goecoapp.com/

48. The Go Eco App!.webloc
Potential for collaboration with App creators

49. RESEARCH &
Collaboration
iPhone in research output
Marker exhibition
iPhone in research
Lesley Kaiser
RAMP Gallery, Wintec
QR code takes you to
Karaoke animation
(LK in collaboration
with Logan Austin)
http://ramp.mediarts.net.nz/?p=910
and
http://arden.aut.ac.nz/portfolio/lesley
.kaiser

50. Shape-shifting: traditional book arts and 21st century multimodal bookworks
ABSTRACT [Draft] : Lesley Kaiser for TEXT journal, Oct 2013
Our relationship to books is mutating dramatically, not just for readers and
writers, but also for those who design and produce books. This research explores
how old and new technologies might be utilised in the creation of multimodal
books that combine prized aspects of printed hand-bound books with the
enhanced communication and reading potential of e-publications. A bookwork
project was set in the first year of the Bachelor of Design (Graphics) programme
at AUT University. Emerging theoretical contexts informed research into current
issues, theory and formats, and students presented their findings as well-
designed bookworks utilising both text and image. For assessment, they were
required to design the content for both print and to be read on an iPad/iPhone
as an interactive PDF or EPUB. Recorded lectures and other online resources
resulted in deeper student engagement with both physical and digital spaces.
The traditional bindery was digitally enhanced to create a space for cyber
learning in a practical workshop. Students were empowered with increased
digital literacy and a multimodal fluency that prepares them for their future
professional and personal lives as designers and creators. This is an important
direction in design education as the book morphs into the future.
See: http://lesleykaiser.wordpress.com

51. SEE BLOG at : gdcop.wordpress.com for slideshare

52. Poster summarising
GD CoP research
This will be on display on 8
April in the new WG
building at AUT for the
CfLAT presentations.
A poster abstract has been
accepted to the HERDSA
2013 conference 1 - 4
July, AUT
University, Auckland, NZ
See full reports on blogs at:
gdcop.wordpress.com &
lesleykaiser.wordpress.com

53. Acknowledgements
CfLAT stewardship of MOBCOP and GD CoP. Thom Cochrane.
Grateful thanks – we have learnt so much in six months
Thanks too:
Stanley Frielick for invaluable support and vision
the wonderful LATTE’s *a genius concept+
Victorio and team for videoing presentations and helping to
prepare research and teaching videos
Hohepa Spooner for workshops and on-going training in
epublication
MOBCOP & GD CoP
The talented students

54. Ongoing Objectives of the Project
• Industry-prepared graduates: Graphics Designers are now
being expected to design for hardcopy print but also provide
an e-publishing component. Our students will need to be able
to design for iPad/e-reader format by the time they graduate
• iFlaneur: discover tangential advantages of ipads in teaching
and research: spontaneous video or sound recording device
for creative projects, lectures, notetaking, cloud access,
accessing online resources, QR code finding, social media
engagement etc.
• Explore apps for teaching/ and in research
Introducing epublication component [ipad/iphones] in
traditional bookarts, artists books, and contextual studies.

55. Curricuum development
Planning for Future
• Need for building e-publishing and social media
components into degree in order to meet changing
graduate profile.
• Booklab concept: exploration of liminal space between
print and digital publishing
• Staff need technical computer expertise in e-publication
to develop the area