4. Scope of Presentation
Introduction
Perception and misconception about Africa & Why
The Reality check
Opportunities in Africa
Fighting Poverty with investments
The future
5. Current perception about Africa
One country!
Lions and monkeys…and more animals!
Huts everywhere
Famine and drought
Corruption and autocracy
Darkness
Guns and wars
Inefficiencies and poor infrastructure
Malaria, HIV and diseases
Diamonds and oil
7. WHY?
Media agenda
‘Emotional blackmail’ and fund raising
communications by donor seekers & Western NGOs
Poor information management by African nations
Continental corruption
The hard facts themselves
‘The law of Repetition and negative reinforcement-
“What you hear repeatedly, you will eventually believe.”
8. 60+ FACTS& FIGURES ABOUT AFRICA
Africa accounts for 90% of malaria deaths
One in six children die before the age of five
Measles takes the life of a child nearly every minute
Over 12 million children orphaned by HIV Aids
(UNICEF)
Average water use and consumption is 20 litres a day
(Compare 150 in UK and 600 in US and toilet use in
UK)
547 million live without electricity
9. Facts….
Mostly ‘mono economies’- excessive dependent on
commodity exports and natural resources
The least diversified region in the world
By 2025, one in every 4 young people in the world will be
from sub Saharan Africa
72% of the youth population live on below 2$ a day
Cost of investment finance and borrowing highest in the
world
Over 39 million children are underweight
Nearly 400,000 women die from maternal deaths yearly
10. Facts & …
Corruption concerns
Over $145 billion leaves the continent every year and
Africa’s political elites hold over $700billion in offshore
accounts (AU)
Someone dies of starvation every 3.6 seconds
Less than 50% of the population have access to doctors
Over 80% of farmers are women
Poor infrastructure reduces productivity by over 40%
33% of population have no access to water
Only 1 in 4 has access to electricity
11. Facts…
Agric. Sector employs over 65% of population
Africa uses less than 5% of its annual renewable fresh
water
Access to improved water supply is world’s lowest
Highest urban population growth
By 2030, almost 700 million will be in urban cities
Africa’s small enterprises contribute more than 80% of
output
12. Facts &…
Over 80% of farmers in Africa are women
Over 23m girls out of schools- world highest
Over 100 million women use rudimentary farm tools
Spend 2000 hours a year weeding
Women still face severe cultural barriers
Continent with the greatest amount of civil wars
Cost of exporting and importing a container of goods
is highest in the world- 4 times cost of China
30% of its infrastructure needs rehabilitation
95% of its hydro power still untapped
14. More facts… the good
Africa’s economy expanded by 4.7% in 2010 and is
expected to grow to almost 6% by 2013
Fastest urbanization region in the world- 39.7 in 2005
to 53.5% in 2030
Produces over half of the world’s diamonds
Over 50% of the world’s gold
Collective GDP of $2.6 Trillion by 2020
Over 1.1 billion would be of working age by 2030
15. Facts….
Home of the world’s biggest open markets- over 3m
daily to Nigeria Onitsha market
Six of the world’s fastest growing countries in past
decade ( Economist)
Fastest growing middle class in the world- 60 million
now and 100 million by 2015
Direct Foreign Investment up by 1000% over past
decade ( $55 billion in 2010 alone)
Mobile phone revolution- from 50m in 2002 to over
600m users- more than Europe and America)
16. Facts…
2,375% growth in number of people with access to the
internet
Home of richest black person in the world- the $13B cement
king Aliko Dangote ( not Queen Oprah Wimphrey)
Labour productivity on the increase
Trade between Africa and rest of the world increased by
2000% since 2000
Inflation down from 22% in mid 1990s to below 10%
Increased privatization and reducing central role of
Government
17. Facts…
Growing women influence
Women entrepreneurs own over 25% of registered
businesses in Nigeria
Manufacturing exports up by almost 10% per year since
2000
Direct Foreign investment projects on the rise- over $900
billion FDI in 2011 alone
Forecast to grow faster than any other region in the world
Growing number of billionaires
“Land of the low dangling trees”- record high margins
19. Some unusual facts
Large underground economy- almost two-
thirds of the formal economy (Global
underground economy around $10 Trillion)
Work is not almighty! People find alternatives
Informal merchants everywhere
Anybody can start a business!
Extended family social welfare system
20. Can investments fight poverty?
The African paradox- poverty & splendor side by side
Squandering of riches
Role of Governments- need for new developmental
frameworks
Need for greater sincerity of purpose by corporate sector
Call for redefinition of capitalism
28. Dr Phil Osagie
Global Strategist of JSP Communications & specialist
on Emerging Markets and Africa
Email: emergingmarkets@jspcanada.com,
drphil@jspcommunications.com
Tel: +14167296945, +2348035651565
Web: www.jspcanada.com, www.jspcorporate.com