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Giving Them a Voice:
CTW’s Study of Undergraduates
         and eBooks
  Image Source: http://allthingslearning.files.wordpress.com/2012/05/the-educators-voice.png
Kathy Gehring   Ashley Hanson
                ConnCollege      ConnCollege


Kendall Hobbs                                         Rachael Barlow

                      CTW’s eBook
  Wesleyan                                               Trinity


                      Study Group


Diane Klare
                                                       Rob Walsh
 Wesleyan
                                                         Trinity

                Lorri Huddy     Jennifer Van Sickle
                   CTW                Trinity
Why a Study about
eBooks & Students?




        Space Needs
   Discovery Layers
     eBook Readers
  Collection Decisions

   Image Source: http://www.mcccvoice.org/ebooks/
Can you identify the ebooks in your results?
Are you aware          What platform         What's an ebook?
of the library's    features do you like      Have you used
   ebooks?         ...or wish to change?     any? How often?

  ...You need eBooks for a class assignment.
 Where will you start? How will you find them?
How do you open             What do you     If you wanted only
                           wish you could       ebooks, how
the ebook now               do with that    would you change
that you found it?            ebook?            your search?

      Which do you prefer: P or E? ...Why?
Which ebook platform did       What devices do you use?
 you like better? Why??       What else do you want to use?
“What?! …how to find ebooks?”




   The Discovery Process
    Image Source: AFP/Getty http://www.globalpost.com/photo/5675140/munch-the-scream/
Discovery Methods
Why?


“It brings up a lot of options to start with. I may not find it
  there, but it will usually lead me to where I can find it.”

  “Google will show if the library has the book or journal.
I use the library when I know about a specific title I need.“

 “I always Google everything…
      I would use the library if I don't find anything.”



   Image Source: http://phandroid.com/2012/04/24/googles-terms-of-service-may-scare-users-away-from-google-drive/
Typical Catalog Search Results (from Wesleyan University)
     Keyword search "childhood obesity prevention"
Are We Speaking the Same Language?
                     While students can define an eBook,
                    there are deficiencies in their ability to
                      recognize, access and use eBooks




               What makes sense to us doesn't necessarily
                 have the same meaning for students.
Image Source: http://www.civilsociety.co.uk/fundraising/news/content/10744/fundraisers_must_learn_to_speak_the_language_of_ceos_and_fds
“I can't get over the stupidity
      of this layout...but
 I really like the Bookshelf."




Students' Use of Specific
    eBook Platforms

     Image Source: http://hypenotice.com/design/invisible-bookshelves/15/
Students' Use of eBooks: In Theory

            Convenient

            Good for the Environment


                                              Fast Access

                                              Cheaper than print?


Image Source: http://www.ipdfconverter.net/green-economics-an-introduction-to-theory-policy-and-practice.html
Student use of ebooks: In Practice

•   “Frustrating”

•   Not comfortable reading a lot of text on a screen

•   Difficulty interpreting platform icons and language

•   Liked the "search within the book“ feature

•   Really, REALLY want to be able to download the
    entire ebook


             Image Source: http://mygrannygeek.com/ebook-info/i-need-your-help-please/
Ebrary Platform Issues
                                              Download feature added recently




“InfoTools"
not intuitive




                                      No scroll bar. Students
                                      prefer scrolling to clicking
                                      an icon


Magnifying glass icons stumped most students.
They thought these changed text size, not moved through search results.
Ebrary’s Search within the book was very popular,
but easily confused with its Simple Search




               Chapter rankings
                were popular
MyiLibrary Platform Issues
                                   Not a search-within-the-book,
                                   it's a chapter pulldown menu.




                  "Ref Tools"
                   not intuitive




Notes require setting
up a user account                              Scroll Bars!!
MiL’s “Search within the Book” feature was
popular (once found), but perplexing….




           Relevancy
           ranking?
"I kinda like it... except for the fact
 it's online and I have to look at it
          on the computer."




        What We Learned:
      Assumptions vs. Reality
       Image Source: http://graphicdesignsiouxfalls.com/2012/lazy-eyes-how-we-read-online/
Some Observations
     on Student Use of eBooks


•   Academic vs. Leisure eBooks

•   Skim eBook, then find print version

•   Print or download and read later



      Image Source: http://allthingslearning.wordpress.com/category/classroom-teaching/
What do you
                                       think (or hope)
                                     eBooks will be like
                                         in 5 years?




Photo by Todd Martin http://www.flickr.com/photos/tmartin/32010732/
Students’ “Wish Lists”




Image Source:
http://blacklifecoaches.net/2012/01/11/power-pollination/dandelion/
The Future: (Prematurely)
       Mourning the Death of Print
I think print will become obsolete and am upset
   about it - really sad about the idea of losing print
   (love getting newspaper print on my fingers and
   the smell of a library book). Everything is going
   to be online, and I'm really sad about it.

We are heading towards more electronic books,
 which is why I ditched my plans to go into the
 publishing business.

 Image Source: http://www.blackbookmag.com/nightlife/amazon-reveals-the-new-kindle-textbook-rental-program-1.24201
71.4% Of the students
                                                            had used eBooks
                                                              ~~~~~~~~~~~~
                                                      55.5% Stated a clear
                                                           preference for Print

                                                      26%              Stated a clear
                                                                      preference for eBooks

                                                      18.5% Seemed accepting
                                                            of either format


Image Source: http://photoshopisland.drupalgardens.com/island-journal/print-reports-my-death-are-greatly-exaggerated

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July 2012: Giving Them a Voice

  • 1. Giving Them a Voice: CTW’s Study of Undergraduates and eBooks Image Source: http://allthingslearning.files.wordpress.com/2012/05/the-educators-voice.png
  • 2. Kathy Gehring Ashley Hanson ConnCollege ConnCollege Kendall Hobbs Rachael Barlow CTW’s eBook Wesleyan Trinity Study Group Diane Klare Rob Walsh Wesleyan Trinity Lorri Huddy Jennifer Van Sickle CTW Trinity
  • 3. Why a Study about eBooks & Students? Space Needs Discovery Layers eBook Readers Collection Decisions Image Source: http://www.mcccvoice.org/ebooks/
  • 4. Can you identify the ebooks in your results? Are you aware What platform What's an ebook? of the library's features do you like Have you used ebooks? ...or wish to change? any? How often? ...You need eBooks for a class assignment. Where will you start? How will you find them? How do you open What do you If you wanted only wish you could ebooks, how the ebook now do with that would you change that you found it? ebook? your search? Which do you prefer: P or E? ...Why? Which ebook platform did What devices do you use? you like better? Why?? What else do you want to use?
  • 5. “What?! …how to find ebooks?” The Discovery Process Image Source: AFP/Getty http://www.globalpost.com/photo/5675140/munch-the-scream/
  • 7. Why? “It brings up a lot of options to start with. I may not find it there, but it will usually lead me to where I can find it.” “Google will show if the library has the book or journal. I use the library when I know about a specific title I need.“ “I always Google everything… I would use the library if I don't find anything.” Image Source: http://phandroid.com/2012/04/24/googles-terms-of-service-may-scare-users-away-from-google-drive/
  • 8. Typical Catalog Search Results (from Wesleyan University) Keyword search "childhood obesity prevention"
  • 9. Are We Speaking the Same Language? While students can define an eBook, there are deficiencies in their ability to recognize, access and use eBooks What makes sense to us doesn't necessarily have the same meaning for students. Image Source: http://www.civilsociety.co.uk/fundraising/news/content/10744/fundraisers_must_learn_to_speak_the_language_of_ceos_and_fds
  • 10. “I can't get over the stupidity of this layout...but I really like the Bookshelf." Students' Use of Specific eBook Platforms Image Source: http://hypenotice.com/design/invisible-bookshelves/15/
  • 11. Students' Use of eBooks: In Theory Convenient Good for the Environment Fast Access Cheaper than print? Image Source: http://www.ipdfconverter.net/green-economics-an-introduction-to-theory-policy-and-practice.html
  • 12. Student use of ebooks: In Practice • “Frustrating” • Not comfortable reading a lot of text on a screen • Difficulty interpreting platform icons and language • Liked the "search within the book“ feature • Really, REALLY want to be able to download the entire ebook Image Source: http://mygrannygeek.com/ebook-info/i-need-your-help-please/
  • 13. Ebrary Platform Issues Download feature added recently “InfoTools" not intuitive No scroll bar. Students prefer scrolling to clicking an icon Magnifying glass icons stumped most students. They thought these changed text size, not moved through search results.
  • 14. Ebrary’s Search within the book was very popular, but easily confused with its Simple Search Chapter rankings were popular
  • 15. MyiLibrary Platform Issues Not a search-within-the-book, it's a chapter pulldown menu. "Ref Tools" not intuitive Notes require setting up a user account Scroll Bars!!
  • 16. MiL’s “Search within the Book” feature was popular (once found), but perplexing…. Relevancy ranking?
  • 17. "I kinda like it... except for the fact it's online and I have to look at it on the computer." What We Learned: Assumptions vs. Reality Image Source: http://graphicdesignsiouxfalls.com/2012/lazy-eyes-how-we-read-online/
  • 18. Some Observations on Student Use of eBooks • Academic vs. Leisure eBooks • Skim eBook, then find print version • Print or download and read later Image Source: http://allthingslearning.wordpress.com/category/classroom-teaching/
  • 19. What do you think (or hope) eBooks will be like in 5 years? Photo by Todd Martin http://www.flickr.com/photos/tmartin/32010732/
  • 20. Students’ “Wish Lists” Image Source: http://blacklifecoaches.net/2012/01/11/power-pollination/dandelion/
  • 21. The Future: (Prematurely) Mourning the Death of Print I think print will become obsolete and am upset about it - really sad about the idea of losing print (love getting newspaper print on my fingers and the smell of a library book). Everything is going to be online, and I'm really sad about it. We are heading towards more electronic books, which is why I ditched my plans to go into the publishing business. Image Source: http://www.blackbookmag.com/nightlife/amazon-reveals-the-new-kindle-textbook-rental-program-1.24201
  • 22. 71.4% Of the students had used eBooks ~~~~~~~~~~~~ 55.5% Stated a clear preference for Print 26% Stated a clear preference for eBooks 18.5% Seemed accepting of either format Image Source: http://photoshopisland.drupalgardens.com/island-journal/print-reports-my-death-are-greatly-exaggerated

Notas del editor

  1. Early Last Year, this group decided - for a variety of reasons – to find out more about CTW students’ use of, and thoughts about ebooks. We were lucky to have Trinity’s "Data Queen"– Rachael Barlow - in our group. She was instrumental in helping us: define & narrow our research focus, choose the best techniques to use, and develop the questions we would ask...
  2. The transition toward ebooks is underway…In a few years? The acceptance of either format is likely to be higher. Students who clearly stated they preferred print ….really liked the ability to preview content online. And many who accepted either format…said that for in-depth, research purposes they prefer to use print when possible. The user experience will directly impact the future of both print and ebooks. IF platform developers, publishers and vendors don’t make changes that match expectations -- then for some students, print is likely to remain the format of choice for some time to come!