link to registration for the live IBM and Digital Hollywood-hosted web seminar for strategy, planning and business development executives of the consumer electronics industry and the media and entertainment industry. Tuesday, March 24, 2009 11:00 a.m. EST https://event.on24.com/eventRegistration/EventLobbyServlet?target=registration.jsp&eventid=134935&sessionid=1&key=6FA1D8064FF45146181EE9515418DD81&sourcepage=register

1. Smarter Electronics
On The Horizon:
Smart TV - Interactive
And Personalized Television
A live IBM and Digital Hollywood hosted web seminar
for strategy, planning and business development
executives of the consumer electronics industry and
the media and entertainment industry.
Tuesday, March 24, 2009
11:00 a.m. EST

2. Smarter Electronics On The Horizon:
Smart TV - Interactive And Personalized Television
Attend a live web seminar and Q&A session on the market About our speakers:
dynamics, new business models, and approaches that
broadband ubiquity brings to consumer electronics! Bruce A. Anderson
General Manager, IBM Global Electronics Industry, will moderate the
discussion.
This web seminar brings together experts from the electronics
Scott Burnett
and the media and entertainment industries to address how your
company can take advantage of the opportunities presented by Director of Strategy and Business Development, IBM Digital
“over-the-top” content services to consumer devices. Convergence Group, will present market trends for smarter
electronics in the living room, identifying options and opportunities
for the electronics industry.
The rapid growth of high-speed broadband connections is enabling
Executive - to be announced
the creation of a smarter TV by delivering content directly to
consumer devices in the living room. Smarter TV presents new This speaker will provide a content owner perspective of the
opportunities to consumer electronics manufacturers for product opportunities, issues, and potential business models of digital
differentiation and value creation through user-driven product content delivery.
innovation. Media companies will be afforded a direct path to
consumers, delivering more choice and new types of content in Rob Timmer
an on-demand, personalized service. Join us as we share Senior Director NetTV, Philips Consumer Lifestyle, will share the
different perspectives on how this smarter TV will impact the rationale, planning, consumer trials of the Philips NetTV system and
these industries. the business model and value proposition.
Rick Doherty
Research Director, The Envisioneering Group, brings an analyst
perspective of industry trends, with a view across all industry
participants, from semiconductor and device manufactures, to
service providers, content owners, and advertisers.
To participate you must register ahead of time.
CLICK HERE TO REGISTER

3. Smarter Electronics On The Horizon:
Smart TV - Interactive And Personalized Television
11:00 am Welcome Bruce A. Anderson, General Manager, Global Electronics Industry, IBM Corporation
IBM Presentation Scott Burnett, Director Business Strategy and Development, IBM Convergence
Group
Content Provider To be Announced
Perspective
Philips NetTV Rob Timmer, Senior Director NetTV, Philips Consumer Lifestyle
Presentation
Analyst Perspective Rick Doherty, Research Director, The Envisioneering Group
Round Table Anderson, Burnett, Studio Executive, Timmer, Doherty
Discussion
12:00 pm Participant Q&A All
12:30 pm Closing
To participate you must register ahead of time.
CLICK HERE TO REGISTER
IBM and the IBM logo are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries, or both. Other company, product and service names may be trademarks or service marks of others.