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Why Military Recruitment Matters
Developing a Successful Military Hiring Program

Joe Vroman

Matt Luther

John DiPiero

Director of Executive Recruitment
and Military Initiatives, Macy's

Recruiting Manager, Military
Strategy, Viox Services

Sr. Communications Partner
for Military Initiatives, USAA

Pam Hoadley (Moderator)
Solutions Consultant, LinkedIn

Join our Group: bit.ly/militaryhiring
Veteran Talent Pools on LinkedIn

LinkedIn Confidential ©2013 All Rights Reserved

2
San Diego, Seattle, Jacksonville and Norfolk are
“Hidden Gem” markets with untapped Veteran talent

Hidden Gem

LinkedIn Confidential ©2013 All Rights Reserved

3
LinkedIn research shows what matters most to
Veterans when evaluating a potential employer
% of Members Selected the Value Proposition Veterans vs. Non-Veterans
as being Important
Difference
Compensation

53%

61%

8%

54%
52%

Balance
Security

49%

35%

Pride

37%

Impact

43%

38%

Contributions

6%
10%

46%

-8%

32%
30%

Culture

31%
33%

27%

Colleagues

-2%
-2%
-7%

34%

25%
29%

Superiors

-4%

24%
26%

Flexible
Development

21%

Vision

21%

Transfer

3%

28%
30%

Career path

8%
8%

Compensation,
job
security, being
proud of the
workplace, and
making an
impact
are a few things
Veterans find
valuable in an
employer

14%

39%

28%

Challenge

2%

-3%
-6%

27%
32%

-11%

Veterans
Non-Veterans

0%

Note: Data is derived from LinkedIn custom research called Talent Drivers; Veterans sample = 1,338 members

LinkedIn Confidential ©2013 All Rights Reserved

4
Veteran Resources
Veteran Resources
Veteran Resources
Veteran Resources
Veteran Resources
Developing a Successful Military Hiring Program
Learn from Veterans who have done it well

 What You’ll Need
 Executive Sponsorship and Passionate Advocates will help ensure
success of your program
 Identify roles that are a good fit for military personnel transitioning to
civilian life
 Identify the veterans you have working for you
 Train your recruiters on how to recruit and enable veterans

 Veterans and LinkedIn
 What Networking means to Veterans
 How our experts use LinkedIn to hire top military talent

 Resources
 Training sessions for veterans and recruiters
 Tools for developing a successful program
 Join our Group: bit.ly/militaryhiring
LinkedIn Confidential ©2013 All Rights Reserved
Why Military Recruitment Matters | Talent Connect 2013

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Why Military Recruitment Matters | Talent Connect 2013

  • 1. Why Military Recruitment Matters Developing a Successful Military Hiring Program Joe Vroman Matt Luther John DiPiero Director of Executive Recruitment and Military Initiatives, Macy's Recruiting Manager, Military Strategy, Viox Services Sr. Communications Partner for Military Initiatives, USAA Pam Hoadley (Moderator) Solutions Consultant, LinkedIn Join our Group: bit.ly/militaryhiring
  • 2. Veteran Talent Pools on LinkedIn LinkedIn Confidential ©2013 All Rights Reserved 2
  • 3. San Diego, Seattle, Jacksonville and Norfolk are “Hidden Gem” markets with untapped Veteran talent Hidden Gem LinkedIn Confidential ©2013 All Rights Reserved 3
  • 4. LinkedIn research shows what matters most to Veterans when evaluating a potential employer % of Members Selected the Value Proposition Veterans vs. Non-Veterans as being Important Difference Compensation 53% 61% 8% 54% 52% Balance Security 49% 35% Pride 37% Impact 43% 38% Contributions 6% 10% 46% -8% 32% 30% Culture 31% 33% 27% Colleagues -2% -2% -7% 34% 25% 29% Superiors -4% 24% 26% Flexible Development 21% Vision 21% Transfer 3% 28% 30% Career path 8% 8% Compensation, job security, being proud of the workplace, and making an impact are a few things Veterans find valuable in an employer 14% 39% 28% Challenge 2% -3% -6% 27% 32% -11% Veterans Non-Veterans 0% Note: Data is derived from LinkedIn custom research called Talent Drivers; Veterans sample = 1,338 members LinkedIn Confidential ©2013 All Rights Reserved 4
  • 10. Developing a Successful Military Hiring Program Learn from Veterans who have done it well  What You’ll Need  Executive Sponsorship and Passionate Advocates will help ensure success of your program  Identify roles that are a good fit for military personnel transitioning to civilian life  Identify the veterans you have working for you  Train your recruiters on how to recruit and enable veterans  Veterans and LinkedIn  What Networking means to Veterans  How our experts use LinkedIn to hire top military talent  Resources  Training sessions for veterans and recruiters  Tools for developing a successful program  Join our Group: bit.ly/militaryhiring LinkedIn Confidential ©2013 All Rights Reserved