It Works: Brag Book

1. Why It Works!
2007 Distributor Guide and Glossary
GREAT PRODUCTS GREAT PAY PLAN GREAT PEOPLE
Success! Can You Feel It?

2. It Works! Corporate Team
Mark Pentecost - CEO Pam Sowder - Marketing Director
Mark is a visionary thinker with a passion for It Pam has decades of experience in network market-
Works! and it’s distributors. He is committed to ing, sales and training. She continues to inspire,
unprecedented expansion and success for motivate and train others to transform
everyone associated with It Works! their lives and to develop an
entrepreneurial spirit.
Don VerHulst M.D. - Chief Science Officer Luis Mijares - Product Formulator
Dr. VerHulst received his B.S. at the University Luis is the head of the It Works! cosmeceutical
of Michigan in 1978, and he received his line. His hands on approach toward developing
M.D. from Wayne State University natural skin care products ensure
School of Medicine in 1982. strict quality standards.
SUCCESS! CAN YOU FEEL IT?

3. It Works! Success Stories
Before AFTER!
Before After
Rusty - Lexington, North Carolina Joy - Kernersville, North Carolina
Joy lost 48 inches and 50 lbs in
Rusty lost 250lbs using the 90 days! She used the Ultimate
Dr. Don Daily Package! Body Applicator, Defining Gel,
New You 2.0
CAN YOU FEEL IT?
Before AFTER! Before AFTER!
Deb - Grand Rapids, Michigan Pam - Roanoke, Virginia
It Works gave Pam the younger and thinner
Deb lost 10 inches and 30lbs using body she so desired and gave
the New You Challenge Plus! her the look to feel succesful!
SUCCESS! CAN YOU FEEL IT?

4. It Works! Success Stories
Before
AFTER!
Before After
Sue - Tampa, Florida Pat - Greensboro, North Carolina
Pat used just one Chin Applicator
Look at Sue’s results after using the
and look at the results!
Ultimate Body Applicator, Defining Gel
and Fat Fighter for 60 days!
Before AFTER!
Damon - Kernersville, North Carolina Teresa - Houston, Texas
Teresa’s amazing results were accomplished
Damon was just amazed with the results in 11 months using the Ultimate
after using the Ultimate Body Applicator, Defining Gel
Body Challenge! and Fat Fighter!
SUCCESS! CAN YOU FEEL IT?

5. It Works Marketing
was a special guest
at this year Emmy’s
Swag Gift Suite.
Over 50 celebrities
were introduced to
the It Works!
product line.
“It Works was the
hit of the suite,”
said It Works! CEO
Mark Pentecost.

6. It Works! at the Emmys!
Before After
TV & Radio Personality “American Idol”
LEEZA PAULA
GIBBONS ABDUL
“Dancing with the Stars” “Extreme Makeover - Home Edition”
MARIO MICHAEL
LOPEZ MALONEY
SUCCESS! CAN YOU FEEL IT?

7. It Works! at the Emmys!
“Dirty, Sexy, Money” “The Office”
WILLIAM KATE
BALDWIN FLANNERY
“Grey’s Anatomy” “The Closer”
KATE COREY
BURTON REYNOLDS
SUCCESS! CAN YOU FEEL IT?

8. Ultimate Body & Chin and Neck Applicator Ingredients
Ingredients: Water, Glucose, Caprylic / Capric Tryglyceride, Glycerin, Alcohol Denat., Stearic
Acid, Stearyl Alcohol, Ceteareth 12, Horse Chestnut (Aesculus hippocastanum) Extract, Urea,
Hydrocotyl (Centella asiatica) Extract, Green Tea (Camellia sinensis) Extract, Bladderwrack (Fucus
vesiculosus) Extract, Ivy (Hedera helix) Extract, Horsetail (Equisetum arvense) Extract, Butchers
Broom (Ruscus aculeatus) Extract, Guarana (Paullinia cupana) Extract, Jojoba (Simmondsia chinen-
sis )Oil, Decyl Oleate, Magnesium Aluminum Silicate, Glyceril Stearate, PEG 7 Glyceril Cocoate,
Tocopherol (Tocopheryl Acetate), TEA-Hydroiodide, Methylsilanol Mannuronate, Menthol , Cam-
phor, Panthenol , Phenoxyethanol, Retynyl Palmitate, Triethanolamine, Carbomer, Rosmarinus
officinalis (Rosemary) Oil, Eucalyptus globulus (Eucalyptus) Oil, Methylparaben, Ethylparaben,
Butylparaben, Propylparaben, Isobutylparaben, BHT.
Cloth: Polypropylene / Polyethylene
Facial Applicator Ingredients
Ingredients: Water, Caprylic/Capric Tryglyceride, Glycerin, Glucose, Sorbitol, Stearic Acid, Aloe
barbadensis Extract, Urea, Stearyl Alcohol, Ceterareth 12, Hydrocotyl Extract, Horsetail Extract,
Green Tea Extract, Coneflower Extract, , Ginseng Extract, Butcher Broom Extract,
Licorice Extract, Marigold Extract, Methysilanol Mannuronate, Jojoba Oil, Decyl Oleate,
Alcohol Denat, Magnesium Aluminum Silicate, Glyceril Stearate, Phenoxyethanol and Methypara-
ben and Propyparaben and Ethylparaben and Butylparaben, Olive oil unsaponifables and Soybean
oil unsaponifables and Wheat Germ oil unsaponifables and Pollen Extract, Sodium Hyaluronate,
Tocopherol, Horse Chestnut Extract, Witch Hazel, Panthenol, Aminomethly Propanol, Retynyl
Palmitate, Carbomer, Lavender Oil, Myrrh Oil, BHT.
Cloth: Polypropylene / Polyethylene
Defining Gel Ingredients
Directions: Apply daily once or twice to problem areas, with circular massage until gel is completely
absorbed. When excess fat or cellulite is present, extra massaging will assist in maximizing results.
Ingredients: Water, Hamamelis virginiana (Witch Hazel) Distillate, Glycerin, Alcohol Denat.,
Aesculum hippocastanum (Horse Chestnut) Extract, Urea, Fucus vesiculosus (Seaweed) Extract,
Centella asiática (Hydrocotil) Extract, Hedera helix (Ivy) Extract, Ruscus aculeatus (Butchers Broom)
Extract, Paullinia cupana (Guarana Seed) Extract, Camellia sinensis (Green Tea) Extract, Dimethicone
Copolyol, PEG 7 Glyceril Cocoate, TEA, Carbomer, TEA-Hydroiodide, Methylsilanol Mannuronate,
Phenoxyethanol, Rosmarinus officinalis (Rosemary) Oil, Eucalyptus globulus (Eucalyptus) Leaf Oil,
Methylparaben, Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben.

9. PreventAge 1.0 Ingredients
Directions: Apply every day once or twice, over cleansed skin with a gentle circular massage. Can be
used alone or under your sun screen, cream or make-up.
Ingredients: Water, Glycerin, Camellia sinensis (Green Tea) Extract, Aloe barbadensis (Aloe) Extract,
Stearic Acid, Ceteareth 12, Sylibum marianum (Milk Thistle) Extract, Alcohol Denat., Matricaria
chamomilla (Chamomile) Extract, Tocopheryl Acetate, Caprylic Capric Tryglyceride, Glyceril
Stearate, Methylsilanol Mannuronate, Panthenol, Retinyl Palmitate, Polysorbate 20, Phenoxyethanol,
Carbomer, TEA, Lavandula officinalis (Lavender) Essential Oil, Tetrasodium EDTA, Methylparaben,
Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben, BHT.
RepairAge 1.0 Ingredients
Directions: Apply every day once or twice, over cleansed skin with a gentle circular massage. Can be
used alone or under your sun screen, cream or make-up.
Water, Glycerin, Hydrocotyl Extract, Horsetail Extract, Stearic Acid, Ceteareth 12,
Ingredients: Water, Glycerin, HyC
amellia sinensis (Green Tea) E tract, Aloe barbadensis (Aloe) Extract,
Stearic Acid, Ceteareth 12,Ginseng Extract, Coneflower Extract, Alcohol Denat, Tocopheryl
Aloe Barbadensis Extract, Sylibum marianum (Milk Thistle) Extract, Alcohol Denat., Matricaria
chamomilla (Chamomile)Tryglyceride, Rosemary Extract, Glyceril Stearate, Methylsilanol
Acetate, Caprylic Capric Extract, Tocopheryl Acetate, Caprylic Capric Tryglyceride, Glyceril
Stearate, Methylsilanol Mannuronate, Panthenol, Retinyl Palmitate, Polysorbate 20, Phenoxyethanol,
Mannuronate, Panthenol, Retinyl Palmiate, Polysobate 20, Phenoxyethanol, Carbomer, Amino-
Carbomer, TEA, Lavandula officinalis (Lavender)Oil, Tetrasodium EDTA, Methylparaben,
methyl Propanol, Lavandula Officinalis Essential Essential Oil, Tetrasodium EDTA, Methylparaben,
Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben, B .
Ethylparaben, Butylparaben, Propylparaben, Isobutylparaben, BHT

10. Confianza
Supplement Facts:
Serving Size 2 Tablets/ Servings per container: 30
Proprietary Blend: 1,100mg*
Epimedium grandiflorum extract (10% flavonoids as icariin) (whole
plan), Tribulus terrestris extract (stem and root) (20% saponins), Eleuthero
root extract (0.8% total eleutherosides) (root), Rhodiola rosea extract
(1>0% total rosavins) (root), Schizandra chinensis estract (fruit)
*Daily value not established
It Works! Regular
Supplement Facts:
Serving Size 2 Capsules/ Servings per container: 30
Proprietary Blend: 1.6*
Cascara Sagrada (bark), Aloe (leaf), Psyllium (husk), Citrus Pectin,
Ginger (root), Fennel (seed), Dandelion (root), Milk Thistle Extract (seed),
Peppermint (leaf)
Other Ingredients: Silica, Gelatin, Glycerin, Water
*Daily value not established
NewYou 2.0 Body Regenerator
Supplement Facts:
Serving Size 2 Caplets/ Servings per container: 45
Amount per serving % Daily Value
Niacin 10 mg 50%
Calcium (as Di-Calcium Phosphate) 80 mg 8%
Phosphorus (as Di-Calcium Phosphate) 64 mg 6%
Proprietary Blend: 1.7 g *
L-Arginine Pyroglutamate, L-Lysine Hcl, Velvet Bean Extract (seed), L-
Ornithine Hcl, Methylsulfonylmethane (MSM), L-Gluatimine, Inositol, Alpha Ke-
toglutarate Acid, Gamma Amino Butryic Acid (GABA) Ginger (root), Gamma
Oryzanol, Ferulic Acid, Banadium Sulfate
*Daily value not established
Other ingredients: Croscarmellose Sodium, Magnesium Stearate, Microcrystal-
line Cellulose, Silica, Stearic Acid

11. Advanced Formula Fat Fighter
Supplement Facts:
Serving Size 2 Tablets/ Servings per container: 30
Amount per serving % Daily Value
Chromium (as Chromium Dinicotinate Glycinate) 150 mcg 125%
NeOpuntia (cactus leaf) 500 mg *
Proprietary Blend: *
Garcinia cambogia fruit extract 50% (-) hydroxycitric acid, Green tea leaf ex-
tract (20% caffeine), Phaseolamin, Banaba leaf extract (1% corosolic acid),
Wheat amylase inhibitor, Bitter melon fruit extract (2.5% bitter principles,
Gymnema syslvestre leaf extract (25% gymnemic acids), Vanadium (as vanadyl
sulfate)
*Daily value not established
Other ingredients: Diacalcium phosphate, microcrystalline cellulose, croscarmel-
lose sodium, stearic acid, magnesium stearate, silica and pharmaceutical glaze
The Answer

12. It’s Greens

13. It Vital
Supplement Facts: