2. HUMBLE BEGINNINGS
• 11: began learning HTML, designed websites for local businesses
• Worked for UrbanBaby, an online parenting forum.
• UrbanBaby sold to CNET in 2006, started Davidville, a software consulting
company with computer engineer Marco Arment
3. HUMBLE BEGINNINGS
• During a gap between contracts, Karp and Arment started work on Tumblr
• Launched February 2007
• Within two weeks, gained 75,000 users
4. WHAT IS TUMBLR?
• Microblog-users send short messages (text, video, audio) either publicly or
privately
• Twitter
• October 1, 2013: 139.4 million blogs & counting and more than 62.8 billion
posts in total
5. WHAT IS TUMBLR?
• Dashboard -live news feed, like Twitter.
• Tags- #stuff #like #this #at the bottom of #posts #the words aren’t squished
together like #Twitter
• HTML editing-Edit blog to create unique theme.
6. SO WHAT?
• Why is Tumblr important?
• Learn about world issues
• Syria
• Government shutdown
• DOMA & PROP 8
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Keep up with news
Laugh
Cry
Meet people with similar interests
8. PORNOGRAPHY
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May 20, 2013: Yahoo! to acquired Tumblr for $1.1 billion.
Karp remains as CEO of the company.
Yahoo wanted to make Tumblr more family friendly
“According to an analysis of Tumblr’s 200,000 most-visited domains, 22,775 of
them are adult – or 11.4 percent.”
Keep adult-rated blogs and posts from showing up in tags
Only way to find porn on Tumblr now is to receive a direct link.
Can no longer search “adult” tags, only NSFW.
All blogs flagged as “adult” cannot be seen when searching for that tag.
Even NSFW invisible