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What have you learnt about
technologies from the process of
   constructing this product?
My basic technology knowledge
•   Before coming into Media AS, I would like to say I
    had an average intelligence of technology.
•   For example, the basic blocks such as surfing the
    internet, using social networking sites such as
    Facebook, Twitter and using applications such as
    Instagram and Microsoft Office programs.
•   I also knew how to make music and record on
    Garage Band through my previous years in school
    and therefore know how to get around an Apple
    Mac.
•   However, I did not use any other programs or
    technological equipment such as camcorders, high
    tech cameras ect.
•   I had little experience for making videos through
    Windows Movie Maker so I could add images, text
    and transitions at a basic level. Despite this, I have
    never made any videos or vlogs to upload or share.
•   Overall, after going through Media AS, I have learnt
    a significant amount of new programs and
    equipment than previously.
Equipment: The Apple Macs
•   The Apple Macs are the computer
    device we used throughout our
    research, editing and blogging so
    couldn’t live without!
•   The Macs are very interesting as they
    include unique programs which other
    computer brands do not have iMovie,
    Garage Band, Photo Booth ect.
•   The Macs were a very crucial resource
    and I have learnt that without them, it
    would have been extremely hard to
    make our unedited footage look like a
    film opening without the programs it
    provided.
•   From the Macs I learnt how to use
    programs such as iMovie which was                      Weaknesses of the Mac:-
    vital and the making of our film            On iMovie, you can’t manually save which I
    opening, Garage Band for recording
    audience feedback and Photo Booth          found a bit annoying.
    to take images which is great for future    You cannot log into different Mac as your
    use of making videos or voice              work will not be there- only on the original
    recordings.                                Mac you were previously on.
            Strengths of the Mac:-              The majority of programs used on our work,
   Simple and easy to use                     are restricted to only Apple computers which
   A excellent range of applications and      made it very difficult for anyone including me
    programs useful when creating movies,
    videos, records, pictures ect.             that doesn’t have a Mac to continue work at
   Fast speed and clear definition.           home.
Equipment: Lighting
•   In the making of our film opening, we experimented with
    lighting and learnt The Standard 3-Point Lighting
    technique.
• This helped us exceptionally to learn how different keys of
    light, affect the audience to view a character or object.
• Lighting is a crucial aspect especially when filming in
    order to create the atmosphere you want.
• We had a problem using the LED light. We tried to use the
    LED light on top of the camera at night but this created
    an artificial bright light on the set and on character’s
    faces. Instead, we used the street lamps and house
    lighting to our advantage to create a naturalistic viewing
    experience.                                                      Weaknesses of the LED
                                                                          lighting:-
• I learnt how to attach and detach the LED light to the
    head of the camera which was very useful when filming.
                                                                  Sometimes looks to artificial
Strengths of the LED Lighting:-
                                                                 to use whilst filming.
 Good at highlighting the importance of characters
                                                                  If your are using more than
 You can adjust the brightness of the light                     one LED light, you need extra
 Portable and Compact- very useful to carry around              tripods to place them on
 Creates a good array of light so no need for expensive         however we did not
    professional lights.                                         experience this problem.
 You can create different effects (tension, mystery,             Only projects light to a
    importance) with the use of The Standard 3-Point Lighting    certain proportion of space.
    technique.
Equipment: The transition of
                   Cameras



•   Throughout our media course, we experimented with 3 cameras (Flip Camera, DV Camcorder and Canon
    DSLR) but all have different capabilities.
•    We used the Flip Cameras to film interviews for audience research. From the Flip Cameras I learnt how to turn
    on, record and stop filming. I also learnt how to upload the footage onto the computer using the handy USB
    which flips out.
•   We used the DV Camcorders to film our Preliminary Task. These where much different to the Flip Cameras as
    they had a bigger screen, more clear definition and you could pause film unlike the Flip Cameras. Filming action
    was much easier due to the strap on the side so made it easier to hold and carry. I learnt how to film match on
    match action, reverse shots and the 180 degree rule.
•   For our actual film opening, we used a Canon DSLR 650D camera. The Canon gave us the best filming quality
    for our thriller opening and I think the most important element of the Canon compared to the other to cameras
    is that you could focus in and out for example, I filmed the moon at night by focusing in to give a blurry effect
    and slowing focusing out to see the footage clearer. From the Canon, I learnt how to attach a lens on and off
    and how to use the lens to zoom in/out and focus. I also learnt how to take photos with or without flash and
    how to use the enhancements. Most importantly, I learnt different camera shots such as low angle and high
    angle shots, establishing shots, two shots ect as well reverse shots and the 180 degree rule.
Equipment: The transition of
                Cameras
Strengths of the Flip Camera:-
• Easy to use
• Portable, can carry it in your pocket
• It fufils its purpose, you can record footage easily.
• It has a USB fixed in ulike other cameras where you need a wire to upload footage.
• You can attach it to a tripod
• You can record interviews ect without needing a tripod.
• You don’t have any enhancments
Strengths of the DV Camcorder:-
• Easy to use
• Portable, can carry it easily especially due to the strap at the side.
• Unlike the Flip Cameras, you can pause footage and then play
• Much clear definition than the Flip cameras.
• You can attach it on a tripod.
• You can zoom in and out
Strengths of the Canon DSLR:-
• You attach a lense, you can therefore adjust to whatever focus you want much like how a film
  does.
• It includes a flash
• It includes enhancements such as different settings (night vision), you can also change the
  brightness of the camera, it includes a timer so you can take pictures
• You can attach it to a tripod for more stantionary filming.
• It has a timer so that you can take pictures without one person staying by the camera.
Equipment: The transition of
            Cameras
Weaknesses of the Flip Camera:-
• You cannot pause your filming, it just stops.
• It has a very small screen
Weakenesses of the DV Camcorder:-
• It doesn’t include any enhancements.
• You cannot focus in/out
• You don’t have a lense to choose how to focus your camera.
• It doesn’t include flash
• You need a wire to upoad footage.
Weaknesses of the Canon DSLR:-
• It did at times keep refocusing itself which can be good however
  sometimes you want the focus to stay the same ect
• You can take pictures as well as film.
• You need a have a wire in order to upload footage and pictures
• The flash is too bright especially when taking pictures at night.
• From the school Macs, it look a while to upload your work.
Programs: Blogger
•   Blogger was the first program I had ever used to make a blog. I had
    never made a blog before and now after doing AS media, I can
    now set up my own blog.
•   I have now learnt how to make posts and how to upload pictures,
    videos, Prezi presentations and Slideshare presentations.
•   I also learnt how to lay out work in a creative and interesting way to
    readers through colours, different fonts and pictures so that it is not
    just plain black blocky text.
•   I learnt how to post consecutive posts each appealing to the
    reader.
•   From learning how to use Blogger, I feel more confident in making
    other blogs for my other interests such as fashion or beauty.
•   I found Blogger a easy program to use and the best way to get a
                                                                                  Weaknesses of
    mix of colour and engaging posts as well as rich detailed content.
                                                                                    Blogger:-
Strengths of Blogger:
 Easy and simple to use, you can make an account in just seconds.
                                                                               It can be very
 A very good layout: you know how to edit, draft and publish posts
    as well as view previous posts in date order.                             tedious, scrolling down
 Very easy to edit a post(just click edit) and also easy to rearrange
                                                                              pages.
    the order of your posts.                                                   Others groups can
 Well known- the program is through Google.                                  view your groups
 User friendly- anyone can make a blog.                                      work.
 It is an very innovative way to present your work.                           You need to have a
 There is a bar at the side, so that you can click on a particular           Google account (but
    piece of work without having to scroll pages.                             who doesn’t?)
 Other groups can view your work- you can show your film opening.
Programs: iMovie
•   iMovie in my opinion, is the most practical, efficient and simplest way to create any
    kind of movie.
•   At first I was sceptical for using this program to make our film opening as I was worried it
    wasn’t suitable for creating a realistic thriller opening.
•   However, after experimenting on how to import videos and edit, I was astonished at
    the capability (from an Apple program which is free with the software), that you can
    create good quality videos.
•   iMovie has a wide selection of transitions and sounds to choose from, I particularly liked
    how the sounds were created in different categories such as ‘Ambience’ or ‘Jingles’
    which made it easier to browse.
•    From iMovie, I have learnt how to import video clips and pictures and to drag and
    drop certain clips to join together.
•   I’ve also learnt how to edit clips so that the video flows for example by fading out to
    black or cropping clips using the precision maker.
•   The precision maker was particularly useful for getting an in depth sight to make minor
    changes.
•   Moreover, I have learnt how to add text and credits on top of video footage making
    the movie look more like a film and could alter how they appeared on screen.
•   I have also now learnt how to add different sounds to my video such as the main music
    ‘Shogun’ and with added sound effects fused together such as the police siren and
    thunder roll. This was very effective in creating realism to the footage and create
    added tension for the viewer.
•   Furthermore, I also learnt how to alter timings of each frame and how to lengthen or
    shorten a frame.
•   Overall from iMovie, I have learnt how to make a good quality film opening using a
    program which is not used for making real products in the film industry.
Programs: iMovie
Strengths of iMovie:-
 It is very easy to learn how to use. I got the hang of it
    after using it in one session.
 It is great for not just the making of our film opening but
    for creating videos of interviews
 It has a wide range of sounds which are categorised
    and transitions, also animations such as the one we
    used of the world
 It is easy to share to different sites such as Facebook or
    YouTube.
    It is more effective and suitable for making any type of
    video but especially a film opening as it has the right
    components compared to Windows Movie Maker.
Weaknesses of iMovie:-
 As mentioned before you can’t manually save, for me it
    was a nuisance.
 iMovie is only restricted to Apple products.
 Your work is also restricted to one computer, you have
    to use the same Mac to edit your work.
    In my opinion most of the transitions available were not
    suitable to include in a film opening to make it realistic.
Programs: You Tube
• I was familiar with YouTube before making our product
but that was only to browse at music videos and vlogs.

• YouTube was great to use as you sign in using your
Google account making it easier than to make another
account.

• From YouTube I have learnt to upload videos onto my       Weaknesses of
channel.                                                    YouTube:-
                                                             It was very hard to
• I have also learnt how to edit my videos and add          upload videos from the
annotations, captions, audio and enhancements.              Macs in school to
                                                            YouTube however we
• Furthermore, I also learnt how to view my videos and      found a way to upload
statistics through analytics and video manager which I      them from a Windows
found very useful.                                          computer

Strengths of YouTube:-
 It is easy to use, you don’t have to make an account if
you have a Google one.
 Easy way to share videos.
 Very creative way to present work, engages viewer.
Programs: Slideshare
• Slideshare is a program I used to upload my presentations I
created on power point on my blog.
• Without Slideshare I wouldn’t have been able to present my
work on the blog as a presentation.
• Therefore, Slideshare helped me to present my work in a
different way so that it was not just the same layout.
• From Slideshare I learnt how to used the embedded code to
upload onto my blog.
• I also learnt that you can use share your presentations of
Facebook, twitter ect so it is versatile
Strengths of Slideshare:-
 Again, like most programs this was very quick to learn how it
works just click upload and pick your presentation.
 You don’t have to make an account, you can use Facebook
for example.
 You can be able to view a presentation on the internet
 Like other programs, it is free to use which is very helpful.
Weaknesses of Slideshare:-
 When pasting the code onto the blog, it can take a long while
switching from ‘HTML’ and ‘Compose’ for the icon to appear
instead of just the code.
 You cannot adjust how big you want to present the icon
instead you can only press full-screen.
Programs: Prezi
• I had never used Prezi before so I didn’t know
what to expect from it.
• Prezi was another way in which you can
interact your work with the audience creatively.
It is a fun and inventive way to show work.
• Prezi’s make your work look more attractive      Strengths of Prezi:-
and interesting with the use of animation,          Easy to use, its free
                                                    A very creative and attracting
bubbles, brackets and squares to present your      way to present work especially on
work as well as a range of diagrams, templates     blogs
and cartoon images to choose from.                  Easy way to engage with your
• I learnt how to make my work more structured     viewer
                                                    You can customise your Prezi to
with Prezi, each bubble had a title and writing    suit your style through ‘Theme
that answered the title so you really thought      Wizard’ where you can choose
about what each bubble will include and how        colours and shapes
you will layout your work.                         Weaknesses of Prezi:-
• I also learnt how to add/remove brackets ect,     Like Slideshare, it does take a
arrows, images, videos and music on Prezi.         while for it to appear on your blog
• Furthermore, I also learnt how to embed a        post
                                                    You cannot adjust the size of the
Prezi onto my blog using a code.                   icon.
Programs: Garage Band
• I used Garage band to record my
audience feedback on our thriller.

• From Garage Band I have learnt how to
record a voice recording and how to
export it to iTunes then iMovie in order to
post it on my blog.

Strengths of Garage Band:-
o Easy to use
o Can record music, voices

Weaknesses of Garage Band:-
o You cannot export your recording
straight to the blog

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Evaluation Question 6

  • 1. What have you learnt about technologies from the process of constructing this product?
  • 2. My basic technology knowledge • Before coming into Media AS, I would like to say I had an average intelligence of technology. • For example, the basic blocks such as surfing the internet, using social networking sites such as Facebook, Twitter and using applications such as Instagram and Microsoft Office programs. • I also knew how to make music and record on Garage Band through my previous years in school and therefore know how to get around an Apple Mac. • However, I did not use any other programs or technological equipment such as camcorders, high tech cameras ect. • I had little experience for making videos through Windows Movie Maker so I could add images, text and transitions at a basic level. Despite this, I have never made any videos or vlogs to upload or share. • Overall, after going through Media AS, I have learnt a significant amount of new programs and equipment than previously.
  • 3. Equipment: The Apple Macs • The Apple Macs are the computer device we used throughout our research, editing and blogging so couldn’t live without! • The Macs are very interesting as they include unique programs which other computer brands do not have iMovie, Garage Band, Photo Booth ect. • The Macs were a very crucial resource and I have learnt that without them, it would have been extremely hard to make our unedited footage look like a film opening without the programs it provided. • From the Macs I learnt how to use programs such as iMovie which was Weaknesses of the Mac:- vital and the making of our film  On iMovie, you can’t manually save which I opening, Garage Band for recording audience feedback and Photo Booth found a bit annoying. to take images which is great for future  You cannot log into different Mac as your use of making videos or voice work will not be there- only on the original recordings. Mac you were previously on. Strengths of the Mac:-  The majority of programs used on our work,  Simple and easy to use are restricted to only Apple computers which  A excellent range of applications and made it very difficult for anyone including me programs useful when creating movies, videos, records, pictures ect. that doesn’t have a Mac to continue work at  Fast speed and clear definition. home.
  • 4. Equipment: Lighting • In the making of our film opening, we experimented with lighting and learnt The Standard 3-Point Lighting technique. • This helped us exceptionally to learn how different keys of light, affect the audience to view a character or object. • Lighting is a crucial aspect especially when filming in order to create the atmosphere you want. • We had a problem using the LED light. We tried to use the LED light on top of the camera at night but this created an artificial bright light on the set and on character’s faces. Instead, we used the street lamps and house lighting to our advantage to create a naturalistic viewing experience. Weaknesses of the LED lighting:- • I learnt how to attach and detach the LED light to the head of the camera which was very useful when filming.  Sometimes looks to artificial Strengths of the LED Lighting:- to use whilst filming.  Good at highlighting the importance of characters  If your are using more than  You can adjust the brightness of the light one LED light, you need extra  Portable and Compact- very useful to carry around tripods to place them on  Creates a good array of light so no need for expensive however we did not professional lights. experience this problem.  You can create different effects (tension, mystery,  Only projects light to a importance) with the use of The Standard 3-Point Lighting certain proportion of space. technique.
  • 5. Equipment: The transition of Cameras • Throughout our media course, we experimented with 3 cameras (Flip Camera, DV Camcorder and Canon DSLR) but all have different capabilities. • We used the Flip Cameras to film interviews for audience research. From the Flip Cameras I learnt how to turn on, record and stop filming. I also learnt how to upload the footage onto the computer using the handy USB which flips out. • We used the DV Camcorders to film our Preliminary Task. These where much different to the Flip Cameras as they had a bigger screen, more clear definition and you could pause film unlike the Flip Cameras. Filming action was much easier due to the strap on the side so made it easier to hold and carry. I learnt how to film match on match action, reverse shots and the 180 degree rule. • For our actual film opening, we used a Canon DSLR 650D camera. The Canon gave us the best filming quality for our thriller opening and I think the most important element of the Canon compared to the other to cameras is that you could focus in and out for example, I filmed the moon at night by focusing in to give a blurry effect and slowing focusing out to see the footage clearer. From the Canon, I learnt how to attach a lens on and off and how to use the lens to zoom in/out and focus. I also learnt how to take photos with or without flash and how to use the enhancements. Most importantly, I learnt different camera shots such as low angle and high angle shots, establishing shots, two shots ect as well reverse shots and the 180 degree rule.
  • 6. Equipment: The transition of Cameras Strengths of the Flip Camera:- • Easy to use • Portable, can carry it in your pocket • It fufils its purpose, you can record footage easily. • It has a USB fixed in ulike other cameras where you need a wire to upload footage. • You can attach it to a tripod • You can record interviews ect without needing a tripod. • You don’t have any enhancments Strengths of the DV Camcorder:- • Easy to use • Portable, can carry it easily especially due to the strap at the side. • Unlike the Flip Cameras, you can pause footage and then play • Much clear definition than the Flip cameras. • You can attach it on a tripod. • You can zoom in and out Strengths of the Canon DSLR:- • You attach a lense, you can therefore adjust to whatever focus you want much like how a film does. • It includes a flash • It includes enhancements such as different settings (night vision), you can also change the brightness of the camera, it includes a timer so you can take pictures • You can attach it to a tripod for more stantionary filming. • It has a timer so that you can take pictures without one person staying by the camera.
  • 7. Equipment: The transition of Cameras Weaknesses of the Flip Camera:- • You cannot pause your filming, it just stops. • It has a very small screen Weakenesses of the DV Camcorder:- • It doesn’t include any enhancements. • You cannot focus in/out • You don’t have a lense to choose how to focus your camera. • It doesn’t include flash • You need a wire to upoad footage. Weaknesses of the Canon DSLR:- • It did at times keep refocusing itself which can be good however sometimes you want the focus to stay the same ect • You can take pictures as well as film. • You need a have a wire in order to upload footage and pictures • The flash is too bright especially when taking pictures at night. • From the school Macs, it look a while to upload your work.
  • 8. Programs: Blogger • Blogger was the first program I had ever used to make a blog. I had never made a blog before and now after doing AS media, I can now set up my own blog. • I have now learnt how to make posts and how to upload pictures, videos, Prezi presentations and Slideshare presentations. • I also learnt how to lay out work in a creative and interesting way to readers through colours, different fonts and pictures so that it is not just plain black blocky text. • I learnt how to post consecutive posts each appealing to the reader. • From learning how to use Blogger, I feel more confident in making other blogs for my other interests such as fashion or beauty. • I found Blogger a easy program to use and the best way to get a Weaknesses of mix of colour and engaging posts as well as rich detailed content. Blogger:- Strengths of Blogger:  Easy and simple to use, you can make an account in just seconds.  It can be very  A very good layout: you know how to edit, draft and publish posts as well as view previous posts in date order. tedious, scrolling down  Very easy to edit a post(just click edit) and also easy to rearrange pages. the order of your posts.  Others groups can  Well known- the program is through Google. view your groups  User friendly- anyone can make a blog. work.  It is an very innovative way to present your work.  You need to have a  There is a bar at the side, so that you can click on a particular Google account (but piece of work without having to scroll pages. who doesn’t?)  Other groups can view your work- you can show your film opening.
  • 9. Programs: iMovie • iMovie in my opinion, is the most practical, efficient and simplest way to create any kind of movie. • At first I was sceptical for using this program to make our film opening as I was worried it wasn’t suitable for creating a realistic thriller opening. • However, after experimenting on how to import videos and edit, I was astonished at the capability (from an Apple program which is free with the software), that you can create good quality videos. • iMovie has a wide selection of transitions and sounds to choose from, I particularly liked how the sounds were created in different categories such as ‘Ambience’ or ‘Jingles’ which made it easier to browse. • From iMovie, I have learnt how to import video clips and pictures and to drag and drop certain clips to join together. • I’ve also learnt how to edit clips so that the video flows for example by fading out to black or cropping clips using the precision maker. • The precision maker was particularly useful for getting an in depth sight to make minor changes. • Moreover, I have learnt how to add text and credits on top of video footage making the movie look more like a film and could alter how they appeared on screen. • I have also now learnt how to add different sounds to my video such as the main music ‘Shogun’ and with added sound effects fused together such as the police siren and thunder roll. This was very effective in creating realism to the footage and create added tension for the viewer. • Furthermore, I also learnt how to alter timings of each frame and how to lengthen or shorten a frame. • Overall from iMovie, I have learnt how to make a good quality film opening using a program which is not used for making real products in the film industry.
  • 10. Programs: iMovie Strengths of iMovie:-  It is very easy to learn how to use. I got the hang of it after using it in one session.  It is great for not just the making of our film opening but for creating videos of interviews  It has a wide range of sounds which are categorised and transitions, also animations such as the one we used of the world  It is easy to share to different sites such as Facebook or YouTube.  It is more effective and suitable for making any type of video but especially a film opening as it has the right components compared to Windows Movie Maker. Weaknesses of iMovie:-  As mentioned before you can’t manually save, for me it was a nuisance.  iMovie is only restricted to Apple products.  Your work is also restricted to one computer, you have to use the same Mac to edit your work.  In my opinion most of the transitions available were not suitable to include in a film opening to make it realistic.
  • 11. Programs: You Tube • I was familiar with YouTube before making our product but that was only to browse at music videos and vlogs. • YouTube was great to use as you sign in using your Google account making it easier than to make another account. • From YouTube I have learnt to upload videos onto my Weaknesses of channel. YouTube:-  It was very hard to • I have also learnt how to edit my videos and add upload videos from the annotations, captions, audio and enhancements. Macs in school to YouTube however we • Furthermore, I also learnt how to view my videos and found a way to upload statistics through analytics and video manager which I them from a Windows found very useful. computer Strengths of YouTube:-  It is easy to use, you don’t have to make an account if you have a Google one.  Easy way to share videos.  Very creative way to present work, engages viewer.
  • 12. Programs: Slideshare • Slideshare is a program I used to upload my presentations I created on power point on my blog. • Without Slideshare I wouldn’t have been able to present my work on the blog as a presentation. • Therefore, Slideshare helped me to present my work in a different way so that it was not just the same layout. • From Slideshare I learnt how to used the embedded code to upload onto my blog. • I also learnt that you can use share your presentations of Facebook, twitter ect so it is versatile Strengths of Slideshare:-  Again, like most programs this was very quick to learn how it works just click upload and pick your presentation.  You don’t have to make an account, you can use Facebook for example.  You can be able to view a presentation on the internet  Like other programs, it is free to use which is very helpful. Weaknesses of Slideshare:-  When pasting the code onto the blog, it can take a long while switching from ‘HTML’ and ‘Compose’ for the icon to appear instead of just the code.  You cannot adjust how big you want to present the icon instead you can only press full-screen.
  • 13. Programs: Prezi • I had never used Prezi before so I didn’t know what to expect from it. • Prezi was another way in which you can interact your work with the audience creatively. It is a fun and inventive way to show work. • Prezi’s make your work look more attractive Strengths of Prezi:- and interesting with the use of animation,  Easy to use, its free  A very creative and attracting bubbles, brackets and squares to present your way to present work especially on work as well as a range of diagrams, templates blogs and cartoon images to choose from.  Easy way to engage with your • I learnt how to make my work more structured viewer  You can customise your Prezi to with Prezi, each bubble had a title and writing suit your style through ‘Theme that answered the title so you really thought Wizard’ where you can choose about what each bubble will include and how colours and shapes you will layout your work. Weaknesses of Prezi:- • I also learnt how to add/remove brackets ect,  Like Slideshare, it does take a arrows, images, videos and music on Prezi. while for it to appear on your blog • Furthermore, I also learnt how to embed a post  You cannot adjust the size of the Prezi onto my blog using a code. icon.
  • 14. Programs: Garage Band • I used Garage band to record my audience feedback on our thriller. • From Garage Band I have learnt how to record a voice recording and how to export it to iTunes then iMovie in order to post it on my blog. Strengths of Garage Band:- o Easy to use o Can record music, voices Weaknesses of Garage Band:- o You cannot export your recording straight to the blog