To effectively promote a blog, it is important to understand some key peculiarities about blogs. Blogs are dynamic and flexible, unlike websites with a static front page. Blog content changes constantly so the first page should feature announcements rather than full posts. Promoting individual blog pages, adding RSS feeds and creating a newsletter helps spread updates. Engaging with other bloggers on social networks and leaving comments on other blogs brings in new readers. Respecting readers and maintaining an attractive but moderate design keeps them interested and returning.

1. BLOG PROMOTION
Pecularities
By Lubova Svede

2. To promote a blog…
it is essential to know
some pecularities about it...

3. Blog is not a
website!
no permanent
start page
very dynamical
and flexible
Topics might be
very wide

4. Blog content
Change
in time
constantly
Quality –
most important
Efficient blog promotion

5. First page
Announcements/
posters
NO full posts
dicreses downloading
speed in browsers

6. Promotion of browsing
Optimise each
separately made
blog page
Use ready-made plugins…
onWordPress.
Make blog map
add to browse
systems (Google etc.)
NO doubling content

7. Promote RSS blog channel
Add RSS
to news feed
(web feed) catalogue
make a newsletter
of your updates
Your present and future subscribers –
Powerful instrument for blog promotion

8. Move information to
other blogs
Crossposting in Livejournal
…and other free blog-
platforms
promotion among bloggers
on many platforms
getting
lots of links

9. Control of browsing requests
and traffic sources
Where do people come
from?
What do people find on
your blog?
Put necessary counters
see browse requests

10. Have any budget?
Use commercials!!

11. Commercial
Break ! ;)
Mmm… Maybe you are already tierd
of this information flow?..
BTW!!

13. Use Social Networks
It is the most attractive tool
for your blog promotion!
people of all
nationalities
and interests
a huge audience –
ready to absorb
useful information

14. Use Twitter
Article promotion
Gaining valuable
blogger aim
audience
Your post
further promotion
Follow otherTwitters
new ideas for
your blog

15. Blog unique name
Promote it as your brand !!
and use…
To add to blog
catalogues
To create RSS
In communication in social
communities

16. Exchange…
links
with other blogs with
similar topics
using pages,
that are needed to be
promoted the most

17. Posting comments
Be active!
Comment
other blogs
Use blogs
extra links
Communicate on
blogger forums
Help others –
they will read
your blog

18. Article directories
(catalogues)
Blog promotion with a unique text!
Some directories
allow to add articles
for free
Useful links
to your
blog!

19. Follow news about blogs
…on blog
search
…on blog
promotion
…on new blogs
…on excisting
blog updates
Read!
Learn!!
Gain experience!!!
…etc...

20. Respect !!!
Answer
your
readers
Be polite,
friendly –
always!
Let them feel you are alive 

21. Blog design
moderate
Not too many
banners & ads
attractive
Don’t kill your blog
with flashy design!!

22. This advice will definetely help you
to promote your blog!!
Just one more thing…
Don’t be lazy!!!
ACT !