Learn about Mercuy’s capabilities in the world of politics, media and business

1. High-stakes public strategy.

2. A high-stakes public strategy firm

4. New York City

5. Los Angeles

6. Chicago

7. Tampa

8. Sacramento

9. New Jersey

10. Pennsylvania+ a network of grassroots, political and government relations operatives in all 50 states.

11. Mercury is a high-stakes public strategy firm. We use our expertise and reach to gain competitive advantage for clients. Our expertise comes from extensive must-win campaign experience and operating successfully at the highest rung of business, government, politics and media. Our reach is the ability to use strategic intelligence to mobilize the message and persuade the toughest audiences. We have proven results for prominent figures, leading advocacy groups and the world’s most successful companies.

13. Public Opinion Research

14. Strategic Media Relations

16. Latino Communications

17. Grassroots Coalition Building + Management5

18. A strategic, modern approach to government relations Identification: Market research. Competitive intelligence gathering. Rapid response planning. Engagement: Strategic planning that aligns corporate objectives with political and governmental realities. Activating core supporters. Winning over accessible undecideds. Persuasion: Direct Advocacy. Earned media. Paid media. Social media. Mobilization: Identify and mobilize allies at the grassroots level to drive public policy-market outcomes.

19. Political Insiders Lobbyist Leadership Colleague Key Stakeholders Associations Businesses Coalition Targeted Officials Non- Stakeholders Political Family Volume Constituent Contact Public Pressure Public Opinion Public Relations Advertising Government Relations “Surround Strategy” Government Relations strategies must take into account the interests of all target audiences.

20. Public Affairs Campaign Management The hallmarks of an effective campaign are organization, discipline and a relentless focus on strategic objectives. Complementing our suite of services, we can also serve as the campaign manager for your effort – harnessing the skills of the entire campaign team, including client-side resources and other consultants. Our management model has proven successful in a number of campaigns across multiple jurisdictions involving a myriad of industries. Public Opinion Research At Mercury, we take a behavioral approach to polling. This approach gives Mercury a unique way of assessing a client’s business environment and developing the strategy and message(s) that will yield the best results. We have conducted extensive polling in the telecommunications, healthcare, energy, financial services and transportation industries, among others.

22. Editorial Board Tours

23. Public Events

25. In-State Coalition Building

26. Targeted Media Relations

27. Opinion Leader Education

28. Online Advocacy

29. “Grasstops” Personalized Communications

31. A testimonial function where users can share their personal experiences(often via YouTube-style video) as a result of the issue at hand;

32. A “Take Action” section allowing users to contact their elected officials;

33. News releases pertaining to the issue and links to recent news coverage;

34. Letter-to-the-Editor tool that automates letter writing and submission to local papers;

36. Advocacy Advertising Our principals create key messages that are translated into the most effective and comprehensive medium to motivate desired public opinions. Mercury has created thousands of television, print and radio advertisements, many of which have received Pollie and Telly awards.

38. Kieran Mahoney, Partner

39. Hon. Max Sandlin, Partner

40. Hon. Jim Talent, Partner

41. Hon. Fabian Nunez, Partner

42. Hon. Fernando Ferrer, Partner

43. Hon. Emil Jones Jr., Partner

44. Michael McKeon, Partner

45. Thomas Doherty, Partner

46. Michael DuHaime, Partner