3. TVSS Spring 2011 Demo Day
April 7th May 13th
w6 May Pitch your startup
w5 May Projections
w4 April Funding & Managing
w3 April Evangelizing & Selling
w2 April Planning & Budgeting
w1 April The Way of the Startup
4. 19h00-20h00 Class topic
20h00-21h00 Demos teams 1-5
21h00-21h30 Guest speaker
21h30-22h30 Demos teams 5-10
13. THE WORLD IS FLAT
“Nowadays, anyone who cannot speak English and is incapable
of using the Internet is regarded as backward”.
Al-Waleed bin Talal
14. FAIL, Just Do It
“I didn't fail the test, I just found 100 ways to do it wrong”.
Benjamin Franklin
15. The Lean Startup
Lean manufacturing - Toyota Way
Lean startup = lean manuf. + customer dev.
Revenues from day 1
Customers and features unknown
Low burn, not cheap
16. The Lean Startup
“Startups that succeed are those that manage
to iterate enough times before running out of
resources”
- Eric Ries
17. Lean Startup Canvas
Problem Solution Unique Value Unfair Customer
Proposition advantage Segments
Top 3 problems Top 3 features
Single, clear, Can’t be easily Target
compelling copied or customers
message that bought
states why you
are different and
Key Activity worth buying Channels
Activity that Path to
drives retention/ customers
revenue
Cost structure Revenue Streams
Customer Acquisition Costs Revenue Model
Distribution costs Life Time Value
Hosting Revenue
People, etc. Gross Margin
19. Lean Startup Canvas
Problem Solution Unique Value Unfair Customer
Proposition advantage Segments
Top 3 problems Top 3 features
Single, clear, Can’t be easily Target
compelling copied or customers
message that bought
states why you
are different and
Key Activity worth buying Channels
Activity that Path to
drives retention/ customers
revenue
Cost structure Revenue Streams
Customer Acquisition Costs Revenue Model
Distribution costs Life Time Value
Hosting Revenue
People, etc. Gross Margin
20. Lean Startup Canvas
Problem Solution Unique Value Unfair Customer
Proposition advantage Segments
Top 3 problems Top 3 features
Single, clear, Can’t be easily Target
compelling copied or customers
message that bought
states why you
are different and
Key Activity worth buying Channels
Activity that Path to
drives retention/ customers
revenue
Cost structure Revenue Streams
Customer Acquisition Costs Revenue Model
Distribution costs Life Time Value
Hosting Revenue
People, etc. Gross Margin
MVP
22. Lean Startup Canvas
Problem Solution Unique Value Unfair Customer
Proposition advantage Segments
Top 3 problems Top 3 features
Single, clear, Can’t be easily Target
compelling copied or customers
message that bought
states why you
are different and
Key Activity worth buying Channels
Activity that Path to
drives retention/ customers
revenue
Cost structure Revenue Streams
Customer Acquisition Costs Revenue Model
Distribution costs Life Time Value
Hosting Revenue
People, etc. Gross Margin
24. Lean Startup Canvas
Problem Solution Unique Value Unfair Customer
Proposition advantage Segments
Top 3 problems Top 3 features
Single, clear, Can’t be easily Target
compelling copied or customers
message that bought
states why you
are different and
Key Activity worth buying Channels
Activity that Path to
drives retention/ customers
revenue
Cost structure Revenue Streams
Customer Acquisition Costs Revenue Model
Distribution costs Life Time Value
Hosting Revenue
People, etc. Gross Margin