Competing with Value-Based Companies - Revised
•Descargar como PPT, PDF•
0 recomendaciones•509 vistas
![Competing with Value-Based Companies ,[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recomendados
Más contenido relacionado
Más de Macky Villagarcia
Más de Macky Villagarcia (10)
Competing with Value-Based Companies - Revised
- 1. Competing with Value-Based Companies The Importance of Differentiation and Execution Group 7 Macky Villagarcia Ryan Uy Maritess Velez Macy Yuan Marketing Management 6 Aug 2010
- 4. 1. Why deliver more for less? Low Prices High Quality hearts and wallets of consumers worldwide
- 10. Competing with Value-Based Companies The Importance of Differentiation and Execution Group 7 Macky Villagarcia Ryan Uy Maritess Velez Macy Yuan Marketing Management 6 Aug 2010
Notas del editor
- These are some examples of value-based companies that offer high quality goods and services at low prices
- Companies offering the powerful combination of low prices and high quality are capturing the hearts and wallets of cunsumers all over the world
- To compete effectively with value based rivals, companies must be able to successful differentiate themselves from the rest. This is because in a value based competition, consumer expectations regarding price and quality have changed. --- Focus on areas where value-based companies’ business models give other companies to maneuever.
- Execution plays a key role especially in terms of prices and cost. It would be difficult to challenge value leaders on their own terms, this sometimes there is a need to downplay or abandon some target markets. Overall there is a need to create a synergy with all aspects of business operations to be more competitive and innovative.
- Low-cost operation must be designed and launched to be a moneymaker in its own right, not just as a defensive play.