Why Steve jobs is a good example of leadership

1. Digital Leadership
 While we can never become Steve Jobs, nor should
we strive to be (follow your heart). What we can
do is understand what is the greatness of Steve
Jobs and, where applicable, apply these principals
to help us develop as leaders.
Simplify
 You have to work hard to get your thinking clean
to make it simple. But it’s worth it in the end
because once you get there, you can move
mountains.”

2.  The power of “NO”
Jobs is just as proud of the many products he
killed over the years as the ones that were
monumental successes. At one point he worked
hard on a device similar to the Palm Pilot, but
appropriately killed it to focus on the cell phone
market. What resulted was the iPod and iPhone.
 It’s not about money. It’s about the people you
have, how you’re led, and how much you get
it. [Fortune, November 9, 1998]

3.  It’s not about money. It’s about the people you
have, how you’re led, and how much you get
it. [Fortune, November 9, 1998]
 It’s not what you say; it’s how you say it. This
secrecy helped feed consumers desires for the
product once they were revealed
 Recognize Good Ideas. Jobs and Apple did not
create the computer mouse, podcasting or the
touch screen, but they recognized their value
and integrated these innovations into their
products.

4.  Shun the Majority. Jobs actions epitomized the
mantra of if the majority was always right than
we’d all be rich.
 Eat Your Own Lunch. Letting go of the
familiar and embracing the unknown is a real
test of leadership.
 Strive for perfection. Right before the iPod
launch Jobs also had all the headphone jacks
replaced so that they were more “clicky.”
Teams

5.  Small Teams. The original Macintosh team had
100 members. Whenever it reached 101
members they would have to reshuffle and
remove someone from the team. Jobs’ belief
was that he could only remember 100 names.
[Source: Leaner Kahney, The 10
Commandments of Steve,” Newsweek, page 35,
September, 2011]

6.  Follow Your Heart.
“If today were the last day of my life, would I
want to do what I am about to do today?” And
whenever the answer has been “No” for too many
days in a arrow, I know I need to change
something.” He truly led a life of following his
heart.

7.  Steve Jobs and Stephen Wozniak are credited
with revolutionizing the computer industry by
democratizing the technology and making the
machines smaller, cheaper, intuitive, and
accessible to everyday consumers.
I would trade all of my technology for an afternoon
with Socrates
- Steve Jobs

8. http://www.biography.com/people/steve-jobs-9354805/videos/steve-jobs-in-
memoriam-2149203248

9. http://www.biography.com/people/steve-jobs-
9354805
http://www.biography.com/people/steve-jobs-
9354805/videos/steve-jobs-in-memoriam-2149203248
http://www.socialnomics.net/2011/10/05/steve-jobs-
%E2%80%94-10-lessons-in-life-leadership/