2. Content:
o Introduction
o Leveraging Cloud-Technology for Mobile App Development
o Enhancing Data Security
o Performance of Mobile App
o Monetization Strategy
o Shifting Focus from App Downloads to Continuous Engagement
o Conclusion
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3. Introduction:
o Communication has become swift as mobile apps are fast, visually
amusing, interactive and can be easily integrated other mobile features.
o The number of consumers accessing information via Smartphone’s,
tablets and wearable has been increasing with time
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4. Leveraging Cloud-Technology for
Mobile App Development:
o Cloud-based Mobile Development has various advantages over traditional
desktop-based tools.
o Development on cloud provides benefits like standardization, flexibility,
agility, and operational cost savings making the cloud model too alluring.
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6. Enhancing Data Security:
o Users don’t care about data security and privacy while using the apps.
o Making it vital for developers to take precautions rather than taking actions
after data leakage.
o Companies dealing with money and confidential information avoid cloud-
based environment due to security breaches.
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7. Performance of Mobile App:
o Customers may leave a one-star rating and bad reviews for the app.
o Organizations need to consider Memory Management, Software Life cycle,
Inadequate Testing, Network management, Error condition and Exception
handling while making mobile app development strategy.
o Advertising systems and analytics can hinder the performance of the mobile
app.
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9. Monetization Strategy:
o App-related revenues will reach more than $70 billion till 2017.
o In-app Android App Development purchases and in-app advertising are
something that companies can strategize before launching the mobile app.
o intelligently structuring your mobile apps creates the huge opportunity to
convert visitors to buyers.
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10. Shifting Focus from App Downloads
to Continuous Engagement:
o The first focus of mobile app developers is achieving maximum
downloads, but an app isn’t successful unless it drives user engagement.
o Developers should work with the end clients at the design phase to better
understand the features that are most in demand.
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11. Conclusion:
Moreover, an organization should standardize its app development
tools for better coordination among the developers. The mobile app
strategy is essential for enterprises focusing on customer
acquisition and retention. Their target is not just providing info
about the products but a want to interact with the users to
understand and deliver what is in demand.
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